Ford, Hyundai show largest increase in perceived quality, Honda tops

June 12, 2012 by · Leave a Comment 

Filed under: Car Buying , Etc. , Ford , Honda , Hyundai , Lexus , Toyota ALG reports both Ford and Hyundai have seen substantial jumps in their respective perceived quality, with the Blue Oval enjoying a 37 percent jump since 2008. Hyundai, meanwhile, has seen its figures increase by 25 percent over the same five years. For industry watchers, the news should offer no real shock. Both manufacturers have been on a new-product warpath, offering models laden with fresh design, efficient drivetrain options and plenty of technology while steadily increasing quality. The increase has been enough to push Ford to fourth on the list of brands with the highest perceived quality with a score of 70.5. That score puts Ford just behind Subaru with a score of 71.1. Ford and Hyundai may have had strong showings, but Honda has snagged top honors among mainstream brands with an 81.3 perceived quality score, followed by Toyota with 80.1. Lexus walked away with the highest rank among luxury brands, followed by Mercedes-Benz and BMW . Cadillac , Lincoln and Jaguar , meanwhile, all fell below the luxury average of 71.2 points.

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Micrometer calipers - closeupALG reports both Ford and Hyundai have seen substantial jumps in their respective perceived quality, with the Blue Oval enjoying a 37 percent jump since 2008. Hyundai, meanwhile, has seen its figures increase by 25 percent over the same five years. For industry watchers, the news should offer no real shock. Both manufacturers have been on a new-product warpath, offering models laden with fresh design, efficient drivetrain options and plenty of technology while steadily increasing quality. The increase has been enough to push Ford to fourth on the list of brands with the highest perceived quality with a score of 70.5. That score puts Ford just behind Subaru with a score of 71.1.

Ford and Hyundai may have had strong showings, but Honda has snagged top honors among mainstream brands with an 81.3 perceived quality score, followed by Toyota with 80.1. Lexus walked away with the highest rank among luxury brands, followed by Mercedes-Benz and BMW. Cadillac, Lincoln and Jaguar, meanwhile, all fell below the luxury average of 71.2 points.

ALG’s Perceived Quality Study surveys more than 3,000 U.S. consumers on a semi-annual basis. Check out the full press release for yourself by scrolling down or read the complete report here.

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Ford, Hyundai show largest increase in perceived quality, Honda tops originally appeared on Autoblog on Mon, 11 Jun 2012 14:15:00 EST. Please see our terms for use of feeds.

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