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Toyota Announces the Accident Reduction Effects of Intelligent Clearance Sonar, a Safety Support Technology for Parking

Toyota Announces the Accident Reduction Effects of Intelligent Clearance Sonar, a Safety Support Technology for Parking

December 27, 2016 by · Leave a Comment 

Toyota City, Japan, December 26, 2016 — Toyota Motor Corporation conducted a survey of accidents occurring in parking lots involving three models (the Alphard, the Vellfire, and the Prius) which have been equipped with the Intelligent Clearance Sonar (ICS) system. The survey was conducted during the 18-month period from January 2015 to June 2016 on the ICS?a system which helps to prevent or mitigate collision damage in parking spaces. According to the survey of data concerning approximately 2,500 accidents from insurance companies that cover the policies for about 60,000 of these above mentioned vehicles, pedal misapplication accidents fell by approximately 70%, and accidents related to reversing have been reduced by approximately 40%.

Lexus RC F GT3 Teams Test for Upcoming SportsCar Season

December 21, 2016 by · Leave a Comment 

The Lexus RC F GT3 made its official on-track debut in the IMSA WeatherTech SportsCar Championship in a pair of tests at Daytona International Speedway in November and December as the manufacturer builds towards its return to sports car racing in 2017.

Toyota Research Institute Brings Prius Challenge to Silicon Valley Community

Toyota Research Institute Brings Prius Challenge to Silicon Valley Community

December 16, 2016 by · Leave a Comment 

Palo Alto, Calif., Dec. 16, 2016 — Toyota Research Institute (TRI) announced today that Toyota is bringing the Prius Challenge to the Sonoma Raceway for the third iteration of its ongoing Onramp series, an innovation event designed to engage the startup and tech community. This year’s event, to be held on March 3, 2017, will be hosted by Toyota Research Institute (TRI) and will feature a team competition where participants optimize their driving based on data and simulation from a connected Toyota Prius.

Toyota Named Title Sponsor of U.S. Grand Prix

Toyota Named Title Sponsor of U.S. Grand Prix

December 13, 2016 by · Leave a Comment 

PARK CITY, UT (Dec. 12, 2016) – The U.S. Ski and Snowboard Association (USSA) and Toyota have reached an agreement that makes Toyota title sponsor of the U.S. Grand Prix. Now in its 21st season, the U.S. Grand Prix is the longest running winter action sports tour featuring the best skiing and snowboarding athletes in the world.

Lexus Unveils LED-Covered LIT IS with Premiere of Dua Lipa’s "Be the One" Music Video

Lexus Unveils LED-Covered LIT IS with Premiere of Dua Lipa’s "Be the One" Music Video

December 12, 2016 by · Leave a Comment 

TORRANCE, Calif. (Dec. 5, 2016) — To highlight the impressive styling of the new 2017 IS, Lexus today unveiled a custom vehicle wrapped in 41,999 programmable LEDs that turn the car into a screen capable of broadcasting dynamic graphics and videos. The car, which is designed to send a bold signal, is featured in UK chart-topping artist Dua Lipa’s new music video for her hit song “Be the One.” The first-of-its-kind collaboration pairs Dua Lipa’s powerful vocals with an ethereal storyline, featuring the vehicle as a character and visual anchor in a story that also casts actor Ansel Elgort (“Divergent”; “The Fault in Our Stars”) as Dua's former love.

Toyota Develops TNGA-based Powertrain Units for Smooth, Responsive, ‘As Desired’ Driving

Toyota Develops TNGA-based Powertrain Units for Smooth, Responsive, ‘As Desired’ Driving

December 11, 2016 by · Leave a Comment 

Toyota City, Japan, December 6, 2016 — Toyota Motor Corporation, in pursuit of superb driving and environmental performance, and based on the Toyota New Global Architecture (TNGA) structural reform for making ever-better cars, has developed advanced engines and transmissions and further evolved its hybrid systems. Toyota intends to deploy these new powertrain units in a rapidly broadening range of vehicle models, starting in 2017.

Toyota Leads the Industry with the Most IIHS 2017 ‘Top Safety Pick+’ Awards

Toyota Leads the Industry with the Most IIHS 2017 ‘Top Safety Pick+’ Awards

December 11, 2016 by · Leave a Comment 

Plano, Texas, Dec. 8, 2016 — For the third year in a row, Toyota has topped the Insurance Institute for Highway Safety’s (IIHS) annual list of safety awards. Twelve Toyota and Lexus vehicles won IIHS awards in 2017, with nine receiving its highest award, the TOP SAFETY PICK+, the most of any manufacturer.

The Lexus LC: A Dynamic Luxury Coupe in Every Aspect

The Lexus LC: A Dynamic Luxury Coupe in Every Aspect

December 10, 2016 by · Leave a Comment 

The introduction of the new LC performance coupe is a significant illustration of Lexus’ dedication to create cars with exciting, emotional designs and exhilarating performance.

RC F is a Track-Tuned Road Scholar with a Graduate Degree from Nürburgring U

December 9, 2016 by · Leave a Comment 

Track breeding meets road refinement with the Lexus RC F. This bold sports coupe looks like it could devour the road through its F-enhanced version of the Lexus spindle grille, and with a 467 horsepower, 5.0-liter naturally aspirated V8, it possibly could.

New Lexus LS Flagship Sedan to Make Global Debut at the 2017 NAIAS

December 9, 2016 by · Leave a Comment 

TORRANCE, Calif. (December 8, 2016) — Lexus announced today that the all-new, fifth-generation LS flagship sedan will make its world debut at the 2017 North American International Auto Show next month.

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