Toyota gives up more information on Frankfurt-bound Yaris Hybrid-R concept

Toyota gives up more information on Frankfurt-bound Yaris Hybrid-R concept

August 20, 2013 by · Leave a Comment 

Filed under: Concept Cars , Frankfurt Motor Show , Hybrid , Performance , Hatchback , Toyota Toyota has undeniably carved out a niche for itself as the industry’s leader in hybrid propulsion. What started out with the original Prius in 1997 has, over the past sixteen years, ballooned to what Toyota reports as a global hybrid portfolio of 23 models. But few (if any of them) are particularly exciting. That’s where the Yaris Hybrid-R concept comes in. Set to be showcased along with the rest of Toyota’s hybrid and fuel-cell lineup at the upcoming Frankfurt Motor Show next month, the concept starts with one of the Japanese auto giant’s least exciting models and upgrades it to more enticing territory. Toyota Motorsport GmbH – the same Cologne, Germany-based division that operated the company’s F1 team, currently runs its Le Mans program and gave us that bonkers 650-horsepower Lexus LS – has slotted in a version of Toyota’s new 1.6-liter Global Race Engine and paired it with a couple of electric motors for hybrid propulsion and through-the-road all-wheel drive. Like the TS030 Hybrid LMP1 , the Yaris Hybrid-R concept uses a super capacitor (instead of a conventional battery) to store the regenerated brake energy and give it upwards of 400 horsepower. That’s about all Toyota is revealing at this point, but this is the first time it has confirmed the project is based on a Yaris, of all things, and the confirmation comes with the solitary teaser rendering you see above. Check out the press release after the jump and watch this space for more as Frankfurt fast approaches. Continue reading Toyota gives up more information on Frankfurt-bound Yaris Hybrid-R concept Toyota gives up more information on Frankfurt-bound Yaris Hybrid-R concept originally appeared on Autoblog on Mon, 19 Aug 2013 17:58:00 EST.

Toyota, Kaley Cuoco grant wishes in Super Bowl XLVII ad

Toyota, Kaley Cuoco grant wishes in Super Bowl XLVII ad

January 29, 2013 by · Leave a Comment 

Filed under: Marketing/Advertising , Videos , Crossover , Toyota , Celebrities , Humor For viewers who plan on watching the Super Bowl only for the commercials, here’s one for you to enjoy ahead of time. As we saw in the teaser video that Toyota released last week, will be making the transition from Big Bang to The Big Game as a wish-granting genie in a commercial for the 2013 Toyota RAV4 . Though not as entertaining as the actual teaser for this commercial, it still garnered a couple chuckles from the Autoblog crew. We won’t spoil it for you, but a word of advice: if Cuoco ever shows up in your driveway granting you wishes, we’d suggest you be very clear what you want… and enunciate. If you want to see the commercial before this Sunday’s game, we have the video (and an accompanying press release) posted after the jump . Continue reading Toyota, Kaley Cuoco grant wishes in Super Bowl XLVII ad Toyota, Kaley Cuoco grant wishes in Super Bowl XLVII ad originally appeared on Autoblog on Mon, 28 Jan 2013 15:33:00 EST. Please see our terms for use of feeds . Permalink

Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]

Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]

December 15, 2012 by · Leave a Comment 

Filed under: Marketing/Advertising , Audi , Chevrolet , Chrysler , Honda , Toyota , Humor , Fiat , TV/Movies Who would have ever thought there’d be a day where people are able to skip television commercials only to go to websites to watch them later? Such is the joy of a DVR and YouTube. AdWeek tabulated the 20 most-watched ads on YouTube, and found that nine were car-related including eight coming from automakers. Volkswagen continued its Star Wars theme with two ads in the top 20, including the highest-ranking car commercial The Bark Side spot at number three with almost 18 million views, which doesn’t even have a single car in it. Some of our favorites are from Chrysler with Clint Eastwood in It’s Halftime in America and House Arrest with Charlie Sheen for the Fiat 500 Abarth . Chevrolet , Honda , Audi and Toyota were the other automakers in the top 20, but we’d be remiss if we didn’t at least mention one of the coolest ads on the list, the Hot Wheels corkscrew jump . Of all the car videos, only the Fiat ad wasn’t played during a Super Bowl. Check out all eight videos – in order – after the jump . Nike took the top spot with its My Time is Now ad that has been seen online more than 20 million times with Pepsi’s Uncle Drew posted up in the runner-up; some of the other videos include four Old Spice commercials and an ad in which Snoop Dogg is pedaling Hot Pockets. Continue reading Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos] Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos] originally appeared on Autoblog on Fri, 14 Dec 2012 20:02:00 EST.

Toyota launches new Pixis Epoch kei car in Japan

Toyota launches new Pixis Epoch kei car in Japan

May 13, 2012 by · Leave a Comment 

Filed under: Budget , Japan , Hatchback , Toyota , Daihatsu Kei cars may be small in size, but they’re big business in Japan. The latest arrival to the category is the little hatch you see above, the Toyota Pixis Epoch. It’s the fourth vehicle produced by the Daihatsu division but sold under the Toyota brand. As with other keis, power comes from a 660cc engine. It’s mated to a continuously variable transmission driving either just the front wheels or all four. In both configurations, the Pixis Epoch features a stop-start system that helps its emissions and fuel efficiency figures come in well below even the Japanese government’s stringent standards. The whole package measures just 3,395 mm (133 inches) long, 1,475 mm (58 inches) wide and 1,500 mm (59 inches) tall, but offers a relatively spacious and utile interior, plus a tight turning radius of just 4.4 meters. Pricing ranges from 795,000 to 1.2 million yen – that’s less than $10,000 (and no more than $15k). Further details in the press release after the jump. Continue reading Toyota launches new Pixis Epoch kei car in Japan Toyota launches new Pixis Epoch kei car in Japan originally appeared on Autoblog on Sat, 12 May 2012 16:03:00 EST.

Toyota pushes back TS030 race debut after test-session crash

Toyota pushes back TS030 race debut after test-session crash

April 12, 2012 by · Leave a Comment 

Filed under: Motorsports , Toyota “Mentsch tracht, Gott lacht,” goes the old Yiddish proverb. Man plans, God laughs. And that certainly applies to motor racing, where engineers, mechanics, strategists… entire teams spend day and night over the course of months preparing to campaign their new race car, only for it all to go horribly wrong at the last minute. And that’s what the folks at Toyota Motorsport GmbH in Cologne, Germany, are apparently facing now. After having their Formula One program shut down a couple of years ago by corporate headquarters, Toyota Motorsport has been hunting for a new project ever since. That new project turned out to be the TS030 Hybrid , an advanced Le Mans prototype which they’ve been gearing up to campaign in the new FIA World Endurance Championship and its headline event, the 24 Hours of Le Mans . Only those plans were set back some – if not ground to a halt – last Wednesday when the only working example of the TS030 crashed while undergoing testing at the Paul Ricard circuit in the South of France. In the statement after the jump , Toyota doesn’t specify exactly what happened or who was driving at the time, but you can be sure he’s feeling pretty morose right now, because the chassis was damaged so extensively that the team won’t be able to repair it in time for the Six Hours of Spa where the car was supposed to make its race debut on May 5. Toyota does, however, expect to be up and running again in time for Le Mans in June, although whether that will leave the team with enough time to build the two cars it was expecting to field there or have to revert to a single entrant remains to be seen.

2013 Toyota Land Cruiser has been updated, apparently

2013 Toyota Land Cruiser has been updated, apparently

February 9, 2012 by · Leave a Comment 

Filed under: Chicago Auto Show , SUV , Toyota Look very, very closely. This is the 2013 Toyota Land Cruiser , which, though not immediately apparent, is different than the 2012 model. How, exactly? The updated SUV has new features like LED running lamps up front, a revised taillamp design and some new wheel options. Inside, there’s a brand new hard drive-based navigation system complete with Toyota’s fancy new Entune infotainment system. Aside from that, there isn’t much else in the way of newness for Toyota’s stalwart off-roader. Under the hood is the automaker’s 5.7-liter V8 with 381 horsepower and 401 pound-feet of torque, and a standard Multi-Terrain Select system keeps things in check for when the pavement turns to dirt… or sand… or mud. Check out the full scope of Land Cruiser goodness in the press release after the jump , and click through our gallery of images live from the Chicago Auto Show to see all of those ever-so-slight design tweaks.

Dad disapproves of son’s 530-horsepower MR2

Dad disapproves of son’s 530-horsepower MR2

January 29, 2012 by · Leave a Comment 

Filed under: Coupe , Performance , Etc. , Videos , Toyota , Humor Reaction vids certainly aren’t in short supply. Whether it’s a mom screaming her head off during a hot lap of Laguna Seca , a little boy freaking out over the silent rush of acceleration in a Tesla Roadster , or a wife screaming expletives at her husband in Italian during a Sunday spin in a Honda Civic Type-R , these candid-camera-style videos are usually good for a few laughs. More recently, the meme has been slathered with sex appeal to attract even more eyeballs. There’s this well-known example , plus someone on YouTube who just has pretty girls ride shotgun as he takes them for a ride. We like it best when the passenger’s reaction is honest and unscripted, though. Like this example, in which a son takes his father for a ride in his pride and joy: a 530-horsepower Toyota MR2. Shot back in 2010, it’s not new, but we’d never seen it before and still get a kick out of the father’s response. Take a trip with Dad after the jump to see for yourself. Continue reading Dad disapproves of son’s 530-horsepower MR2 Dad disapproves of son’s 530-horsepower MR2 originally appeared on Autoblog on Sun, 29 Jan 2012 09:01:00 EST.

Toyota l’eggos updated Aygo

Toyota l’eggos updated Aygo

January 12, 2012 by · Leave a Comment 

Filed under: Budget , Europe , Hatchback , Toyota , Misc. Auto Shows , UK The 2012 Toyota Aygo is here with better looks, better fuel economy and emissions and better equipment. It’s the supermini’s first serious overhaul since it was introduced in 2005, and it borrows some of its aesthetic chops from the recently unveiled 2012 Yaris . A bulldog-y stance is emphasized with a jutting lower front bumper with a wide trapezoidal opening, while the lines above have been slenderized. The carryover 1.0-liter, three-cylinder engine has been tweaked for efficiency; its 67 horsepower and 69 pound-feet of torque remain the same, but rowing the five-speed manual will now get you 65.7 Imperial (54.7 U.S.) miles per gallon combined. You’ll also hear less of it and the transmission due to increased sound deadening. Trim options will include new hubcaps, seven exterior hues, a new unified finish on the instrument panel, and a new steering wheel backed by paddle shifters. It might look like just another tiny Eurocar, but the previous Aygo still earned the title of The previous Stig’s favorite car , and that’s a recommendation not to be trifled with. Pricing and other details will follow closer to its on-sale date, for now, there’s a press release after the jump with more info. Continue reading Toyota l’eggos updated Aygo Toyota l’eggos updated Aygo originally appeared on Autoblog on Wed, 11 Jan 2012 10:29:00 EST.

Toyota NS4 concept glimpses at Prius of the future

Toyota NS4 concept glimpses at Prius of the future

January 11, 2012 by · Leave a Comment 

Filed under: Concept Cars , Detroit Auto Show , Hybrid , Sedan , Toyota , Electric Toyota can justifiably be proud of its position not only as one of the largest automakers in the world, but also the world leader in hybrid vehicles. In fact, the Japanese automaker claims that half of all hybrids sold are Toyotas. But it didn’t get there by resting on its proverbial laurels, and it isn’t going to maintain (let alone increase) its market share by doing so, either. That’s where the concept car you see here comes in. Taking position as something of a Prius of the future, the NS4 concept cuts a striking profile – certainly more striking than the current kamm-tailed Prius. But even though the technologies it encompasses are targeted to reach the market by around 2015, the show-car details – like that eminently dentable front beak -probably won’t. While Toyota works on all manner of electric and fuel cell powertrains, the NS4 packs a similar plug-in hybrid system as the current Prius PHEV. But the show car encompasses a slew of other technologies, like a smartphone-like interface to monitor and control everything from the air conditioning to the battery charge. Toyota has also packed the NS4 with its latest pre-collision and blind-spot monitoring systems, adaptive headlights and four new types of glass – the one part of the car we probably take most for granted. Of course, this being a concept car, Toyota has also replaced the side mirrors with an around-view camera system, but laws being what they are for now, don’t expect to see that in showrooms just yet.

Toyota unveils Tacoma TRD T|X Baja Series Limited Edition in Texas

Toyota unveils Tacoma TRD T|X Baja Series Limited Edition in Texas

September 30, 2011 by · Leave a Comment 

Filed under: Truck , Toyota , Off-Road Ford took everyone by surprised when it unveiled the F-150 SVT Raptor back in 2008, not only with the truck’s capability but by the fact that they had the guts to produce it at all. The success of the Raptor left other automakers scrambling to produce something similar, although everything yet has fallen short in one way or another. Chrysler unveiled the Ram Runner Concept at SEMA last year , although you have to build it yourself if you want one , and GM has merely teased the idea of producing the Sierra All Terrain HD Concept shown earlier this year. Now, Toyota is stepping up to the plate with the Tacoma TRD T|X Baja Series. Unveiled today at the Texas State Fair, this limited-edition truck takes inspiration from Toyota’s Baja racing history and features items like an electronically-controlled locking differential, TRD off-road package with Bilstein race shocks and an increased ride height of two inches, BF Goodrich T/A KO tires and bead-lock style wheels. Power comes from Toyota’s 4.0-liter V6 and both a six-speed manual or five-speed automatic transmission are available. The TRD T|X Baja Series also benefits from changes made to the standard Tacoma for 2012, including a restyled front end with a new hood, grille, front bumper and headlights. The interior gets a new instrument panel, updated gauges, new steering wheel and more. You can read full details about both the standard Tacoma and the limited edition Baja Series in the press release after the jump . Continue reading Toyota unveils Tacoma TRD T|X Baja Series Limited Edition in Texas Toyota unveils Tacoma TRD T|X Baja Series Limited Edition in Texas originally appeared on Autoblog on Thu, 29 Sep 2011 17:29:00 EST.

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