TORRANCE, Calif. – Nov. 13, 2014 – Enthusiasts will be in awe when they come visit the Lexus exhibit and witness the exciting and highly-anticipated RC coupes and stunning NX compact sport utility vehicles, as they make their way to the 2014 Los Angeles Auto Show.
TORRANCE, Calif., Nov. 12, 2014 – Whether it’s exploring the mountains or playing at the beach, Los Angeles offers adventures off every freeway. Young people just need a vehicle to get them, and all their gear, to their destination in style. The new Scion iM Concept car is designed with that in mind and will debut on Wednesday, November 19 at the Los Angeles Auto Show.
Los Angeles – Oprah Winfrey’s “Oprah’s The Life You Want Weekend,” an eight-city arena tour and transformational weekend powered by WME Live, announced today that Amy Purdy will join the tour’s lineup.
Los Angeles (July 23, 2014) – Little did Audrey Moscosa-Rodriguez know that her answer to the question, “where would you go in a new Toyota Prius and why?” would earn her a new hybrid to help her efforts.
NALEO Educational Fund Welcomes Toyota as Presenting Sponsor of the NALEO 31st Annual Conference in San Diego
Los Angeles, Calif. (June 23, 2014)
Los Angeles (May 28, 2014) – California drivers looking to save a buck are in luck! Toyota, Lexus and Scion took three of the top ten spots in the 2014 Green Car Guide, published today by the Automobile Club of Southern California.
Filed under: Hybrid , Technology , Toyota , Electric Toyota is not bullish on EVs. That comes from the company’s North American CEO, Jim Lentz , who said the company will focus not on electrification, but on continued hybridization with a long-term focus on hydrogen fuel cells. Lentz questioned the long-range ability of EVs, saying that Toyota feels “there are better alternatives, such as hybrids and plug-in hybrids, and tomorrow with fuel cells.” Lentz spoke about Toyota’s focus on hydrogen following Forbes Brainstorm Green conference and barely a week after a battery deal between Tesla and Toyota ended , according to Automotive News . That deal provided for 2,500 battery packs for the Rav4 EV . While valuable to Toyota, the deal “was never about open-ended volume,” Lentz said. “It was time to either continue or stop. My personal feeling was that I would rather invest my dollars in fuel cell development than in another 2,500 EVs.” Freed of its venture with Tesla , hydrogen now appears to be in Toyota’s focus. According to AN, Toyota is starting in California, offering a $7-million loan to a company called FirstElement Fuel to develop hydrogen fueling infrastructure in the Golden State. Automotive News cites a study by Toyota that claims 68 refueling stations located across the state would provide for 10,000 HFC owners. California is already planning on having 50 stations by the end of 2016.
LOS ANGELES, Calif., Feb. 28, 2014 — SCION AUDIO VISUAL, the creative enterprise of Scion devoted to the discovery, nurture, funding and distribution of compelling music and arts programming, presents the first ever exhibition of Steve Aoki’s collection of fan art in Los Angeles. Steve Aoki is the Los Angeles based grammy-award nominated electronic music producer, record label owner and DJ.
Director of Toyota’s Collaborative Safety Research Center Chuck Gulash talks about Toyota’s commitment to safety and several research initiatives