Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video]

Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video]

February 9, 2014 by · Leave a Comment 

Filed under: Government/Legal , Safety , Videos , GM , Toyota Senate Commerce Committee Chairman Jay Rockefeller, D-WV, held an all-day summit on Thursday to discuss the dangers of using modern technology while driving, during which an ad that Mazda aired during the Super Bowl was used as an example of the worrisome future towards which we’re headed. While seemingly innocuous at first glance, the ad, which can be seen below , shows a brief glimpse of a driver using the Mazda Connect infotainment system in a Mazda3 to check/update his Facebook page while driving down the road. Officials from major communications companies like Samsung, Google and Apple attended the summit, as well as representatives from automakers including General Motors and Toyota . A representative from Mazda was not present despite the company’s own currently available technology being used as the poster child for the issues being discussed. According to Automotive News , Senator Rockefeller warned the automaker and communication execs on hand that he will propose legislation to regulate the use of technology while driving if they don’t work together to implement their own standards more quickly. Michael Robinson, GM’s vice president of sustainability and global regulatory affairs, argued that his company has had distracted driving guidelines in place for 15 years since the advent of its OnStar system, noting that the technology in question has also helped the automaker save lives through automatic crash detection and calls to 911. Continue reading Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video] Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video] originally appeared on Autoblog on Sat, 08 Feb 2014 11:00:00 EST. Please see our terms for use of feeds . Permalink

Check out the first in-car install of Apple iPad Mini

Check out the first in-car install of Apple iPad Mini

November 8, 2012 by · Leave a Comment 

Filed under: Aftermarket , Technology , Toyota , Specialty Apple’s iPad mini has not been on the market very long, but some aftermarket shops are already installing the tablet into a car. We saw this practice with the iPad and iPad 2, but the 7.9-inch version of the Apple product could be ideal for automotive integration. Florida-based “Soundwaves of Tampa” has become the first outfit that we know of to install the iPad Mini in a passenger car. The vehicle of choice? A 2012 Toyota Corolla . The iPad Mini was worked into the center console of the compact sedan by replacing the stereo DIN with a custom mount. It slides out of the side, and has a seamless appearance when installed. So what will it take to bring the iPad’s functionality to your car? According to the Soundwaves of Tampa YouTube page, the tablet can be installed in most cars for $800, not including the $329-659 price of the iPad Mini. The company is quick to point out that the installation price will vary based on the vehicle in which the tablet would be installed.

Did Apple forget to tell automakers about the new Siri button? [UPDATE]

Did Apple forget to tell automakers about the new Siri button? [UPDATE]

June 16, 2012 by · Leave a Comment 

Filed under: Technology , Audi , Chrysler , Toyota Apple expects nine different carmakers to begin including a “Siri button” on their steering wheels within the next 12 months, the company announced this week. Of course, the news came as a surprise to some of the carmakers, according to Business Insider . After Apple announced plans to further integrate it’s Siri voice recognition software to a button on the steering wheel, some carmakers said they were unaware of those plans. Audi told Fast Company , which contacted all nine carmakers mentioned by Apple, that it was not sure if the project could be completed in a year. A Chrysler spokesman said the company did not have any plans to announce anything. Toyota was equally as vague: “(T)here are no particular applications planned at this time.” Building a Siri button certainly makes sense and, no doubt, will happen in the coming years. It’s also smart business. Instead of an automaker spending money developing voice recognition software, let Apple do it and integrate that system into a vehicle. Already, carmakers have moved to integrate smartphones into cars, putting apps on phones onto center console screens and finding ways to piggyback services from a phone into the car. USB ports on a car are simply expected nowadays.

Did Apple forget to tell automakers about the new Siri button?

Did Apple forget to tell automakers about the new Siri button?

June 14, 2012 by · Leave a Comment 

Filed under: Technology , Audi , Chrysler , Toyota Apple expects nine different carmakers to begin including a “Siri button” on their steering wheels within the next 12 months, the company announced this week. Of course, the news came as a surprise to some of the carmakers, according to Business Insider . After Apple announced plans to further integrate it’s Siri voice recognition software to a button on the steering wheel, some carmakers said they were unaware of those plans. Audi told Fast Company , which contacted all nine carmakers mentioned by Apple, that it was not sure if the project could be completed in a year. A Chrysler spokesman said the company did not have any plans to announce anything. Toyota was equally as vague: “(T)here are no particular applications planned at this time.” Building a Siri button certainly makes sense and, no doubt, will happen in the coming years. It’s also smart business. Instead of an automaker spending money developing voice recognition software, let Apple do it and integrate that system into a vehicle. Already, carmakers have moved to integrate smartphones into cars, putting apps on phones onto center console screens and finding ways to piggyback services from a phone into the car. USB ports on a car are simply expected nowadays.

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