Filed under: Hybrid , Wagon , Geneva Motor Show , Videos , Toyota , Diesel The Toyota Prius V has a lot to recommend it, but adventurous and sporty styling is not in its repertoire. That’s why this new Auris Touring Sports has our attention. Claimed to be the “first full hybrid estate car” in the compact class, this two-box Auris has genuine visual panache to go with its load-lugging capability and parsimonious fuel economy. In the metal, we think its v-shaped grille and headlamp treatment acquits itself better than it does on the new RAV4 , a model that shares its new design language. Built by Toyota UK, the Auris Touring Sports hybrid is powered by a familiar-sounding 1.8-liter gas engine paired with an electric motor, with total system output quoted at 134 horsepower. The model will also be available in a variety of gas or diesel trims if you prefer your vehicle sans electrification (a non-hybrid model is shown). It goes on sale later this year in Europe, but don’t hold your breath to see one in North America. Still interested? Scroll below to see a couple of videos and to read the official press release. Continue reading Toyota Auris Touring Sports is a handsome Prius V alternative [w/videos] Toyota Auris Touring Sports is a handsome Prius V alternative [w/videos] originally appeared on Autoblog on Wed, 06 Mar 2013 06:30:00 EST.
Filed under: Hybrid , Wagon , Geneva Motor Show , Toyota , UK Toyota showed off the Touring Sports version of the Auris next to the newly introduced Auris Hybrid at last year’s Paris Motor Show , but didn’t say much about it. Six months later, just ahead of the Geneva Motor Show , the company is crowing about that wagon going on sale with the Hybrid Synergy Drive, creating the Auris Touring Sports Hybrid. The hauling version of the exceptionally popular Auris hatchback doesn’t just add a hybrid wagon to the compact segment, Toyota says it offers class-leading load capacity of 1,658 liters with the Easy-Flat one-touch rear seats down. With the rear seats up, it offers 530 liters. The little big gulp is possible because the hybrid batteries have been placed under the rear seats instead of being in the luggage area. It looks the same as the hatchback save for the fact that it’s 285 millimeters (11.2 inches) longer behind the C pillar, has a redesigned tailgate and a lower load floor. Engines beyond the hybrid will match the rest of the lineup: 1.3-liter and 1.6-liter gasoline engines and a 1.4-liter D-4D diesel. There’s a chance we’ll see it in Geneva, if we don’t there’s a press release below to tell you all about it. Continue reading Toyota Auris gets new Touring Sports variant Toyota Auris gets new Touring Sports variant originally appeared on Autoblog on Tue, 19 Feb 2013 08:27:00 EST. Please see our terms for use of feeds .
Filed under: Ford , Toyota Last week, Ford boasted that the Ford Focus was the best-selling car in the world through the first half of 2012, but Toyota fired right back claiming its compact sits in the top spot. Which automaker is correct? Well, both. Kind of. Ford says that the Ford Focus has sold 489,616 units through June compared to 462,817 for the Toyota Corolla , and it even hired an independent firm, IHS Automotive , to calculate the sales figures. And this is where things get confusing. See, Ford sells the Focus globally under one name, but the Toyota Corolla is also sold with different body styles that carry different names… and IHS Automotive’s sales figure for Toyota does not include these models. As a counterpoint to the Focus hatchback, the Corolla is also available in a five-door form carrying the Toyota Matrix and Toyota Auris names, while the Corolla Fielder is Toyota’s station wagon alternative to the Ford Focus Estate. The Scion xB is sold in Australia as the Corolla Rumion.
Filed under: Etc. , Japan , Marketing/Advertising , Videos , Hatchback , Toyota How do you follow up androgyny ? With a Spanking Orchestra, obviously. Proving that the 2013 Toyota Auris has depths we haven’t begun to comprehend, Toyota’s Japanese ad agency has followed up the head-turning spot with Stav Strashko by kitting an Auris out with “spanking machines” and putting it on display at the Daikanyama Art Street festival. The machines are computer-controlled hands that tap (or spank, if you prefer) the car to the programmed beat. As if that weren’t enough, two pairs of free-standing hands, with arms, clap time at either end of the car. If there’s a meaning to it, we’re not aware of it, but it’s fascinating to watch. It isn’t often – actually, never – that we get to say, “Ladies and gentlemen, we present The Spankers.” You’ll find them below , and the action begins in the first video at the 2:40 mark. Continue reading Toyota Auris goes further off the rails with “Spanking Orchestra” Toyota Auris goes further off the rails with “Spanking Orchestra” originally appeared on Autoblog on Fri, 31 Aug 2012 14:59:00 EST. Please see our terms for use of feeds .
Filed under: Japan , Marketing/Advertising , Videos , Hatchback , Toyota This one will take some puzzling. Toyota has released an ad for the company’s brand-new 2013 Auris hatchback, complete with a topless model. It’s not what you think, however. The agency behind the spot contracted Stav Strashko, a 19-year-old male model born in the Ukraine and raised in Israel for the role. Strashko has a distinctly androgynous appearance and has modeled women’s clothing in the past. He says he gets mistaken for a female fairly often, but believes “the mind sees what it wants.” This may very well be the point of the Auris ad. After Strashko struts for the camera, the text on the screen reads, “Not trendy, not casual, not for everyone.” If shock value was the intent, it seems to be working – the new five-door’s ad has soaked up more than 650,000 views on YouTube since Sunday. Something tells us we should brand this one with a potentially Not Safe For Work tag. Check out the clip below. Continue reading Toyota shocks ad world with topless androgynous model Toyota shocks ad world with topless androgynous model originally appeared on Autoblog on Thu, 23 Aug 2012 16:58:00 EST.
Filed under: Budget , Hybrid , Paris Motor Show , Hatchback , Toyota , Diesel The Toyota Auris has been comprehensively reworked, now only awaiting its Paris Motor Show debut. It’s still a small package, but it’s got a big burden: Toyota says it represents a “determination to engineer cars that are more appealing and dynamically engaging to drive while building on its long-established reputation for quality, durability and reliability.” In the appealing corner, the front and back have been sharpened, the stylistic tweaks making for an especially cutting schnoz that helps the new Auris achieve a coefficient of drag of 0.28. The whole car has been lengthened by 30 millimeters (about 1.2 inches) and lowered by 55 millimeters (about 2.2 inches); it’s stance is lower than any other “mainstream C-segment” offering, according to the company. More practically, the roof gets Skyview – a huge panorama glass roof and the tailgate gets a wider opening. Inside, the cabin gets upgraded appointments everywhere: soft-textured door grips, padded armrests on the doors, fabric-trimmed pillars, satin silver finishes, leather trimming on the dash on some models, a soft-touch covering on the IP’s upper surface and baseball-stitched nappa leather around the steering wheel. There’s also more space due to the new packaging, with rear passengers getting 20 mm more knee room and the boot getting 90 mm more load space – all hatchback models, including the hybrid, boast 360 liters of cargo room (12.7 cubic feet). Dynamically, that lower stance should be of some assistance, and the use of high-tensile steel increases stiffness, lowers the hatchback’s center of gravity and cuts weight by up to 88 pounds. The steering and suspension have also received unnamed revisions to make for a better drive. In addition to the top-flight Hybrid Synergy Drive model, powerplants on offer will be 1.3-liter and 1.6-liter gasoline engines and a 1.4-liter diesel. If you’d like even more facts and figures on the 2013 Auris, you’ll find them in the press release below .