Filed under: Government/Legal , Plants/Manufacturing , Toyota , Australia In the wake of last month’s announcement that Ford will cease automotive and engine production in Australia after 2016 , many are wondering what the country’s other automakers will do. Holden has already confirmed it will stay the course despite Ford’s exit . Much of the GM subsidiary’s reason for sticking around has to do with a deal made last year between Holden and the Australian government. In order to secure a GM investment of $1 billion and a commitment to keep manufacturing in Australia through 2022, the government threw in an extra $215 million. According to Australia’s Minister for Innovation and Industry, Greg Combet, the government is now in talks with Toyota for a similar deal. Toyota operates one plant in Australia, the Altona manufacturing and engine plant in Victoria. The facility produces the Camry , Camry Hybrid and Australasia-only Aurion for both the local market and export. The report from GoAuto indicates that negotiations with the Australian government would include adding production of a third, all-new model at Altona, possibly the new RAV4 , because it shares many parts with the Camry. Mr. Combet did not say what amount the government would be willing to offer in exchange for an investment by Toyota and commitment to continue manufacturing in Australia, or whether it would be more or less than the Holden deal, but did confirm the talks were happening.
Filed under: Truck , Videos , Ford , Nissan , Toyota , Off-Road , Ram The crew at PickupTrucks.com has busy lately. In addition to wrapping up their global pickup shootout in Australia, the site also took the time to pit four factory off-road kings against each other. After extending invitations to every manufacturer to send out their most capable pickup, the Nissan Frontier PRO-4X , Toyota Tacoma Baja , Ram Power Wagon and Ford F-150 SVT Raptor all showed up to play. General Motors , meanwhile, declined to join the party. Each of the participants threw down in a total of 10 scored events with separate scoring, including old standbys like 0-60, 60-0, payload capacity and fuel economy. But Pickuptrucks.com also partnered up with 4Wheeler Magazine to put the bruisers through some legitimate off-road tests. Each pickup took on a tough sand hill climb as well as a stair climb and a rock scramble. While we weren’t surprised to see the Ford F-150 SVT Raptor take top honors, we were shocked to see where the Power Wagon wound up on the list. How’d the big Mopar place? You’ll have to scroll down to watch the video wrap-up.
Filed under: Plants/Manufacturing , Crossover , Toyota Toyota is struggling with the rising yen, so much so that the automaker has been shifting vehicle production outside of Japan . That’s bad news for laborers in Japan, but it works out in favor of the American workforce in Princeton, Indiana. That’s because Toyota has announced that it will hire 400 more workers and spend $400 million to ramp up production of the popular Highlander . Toyota plans to ship off the extra production to buyers in countries like Russia and Australia. The plant expansion and additional jobs will enable the Princeton plant to crank out 50,000 additional Highlander models each year. Toyota plans to complete the upgrades to the Princeton facility by late 2013. Hit the jump to read over the Toyota press release. Continue reading Toyota to export Highlander from U.S. to Australia, Russia Toyota to export Highlander from U.S. to Australia, Russia originally appeared on Autoblog on Sun, 12 Feb 2012 12:03:00 EST.
Filed under: Sedan , Marketing/Advertising , Videos , Toyota You know those Toyota commercials that we never get, the ones aired in distant lands like Australia and Brazil and that are, oh, interesting? We’re finally getting one. Toyota is returning to Super Bowl advertising after a three-year hiatus with a 30-second version of this longer-form 60-second spot for the 2012 Camry , and we think it’s amusing enough to be worthy of The Big Game. This is a continuation of the reinvention theme introduced in the first 2012 Camry ad last year, and this commercial adds some comedy, a welcome change from Toyota’s typically sober marketing campaigns. Toyota will also air a second 30-second spot during the NFL’s championship game. Check it out in long form (along with the official press release) after the jump . Continue reading Toyota returns to Super Bowl with “It’s Reinvented!” Camry commercial Toyota returns to Super Bowl with “It’s Reinvented!” Camry commercial originally appeared on Autoblog on Mon, 30 Jan 2012 03:00:00 EST. Please see our terms for use of feeds . Permalink
Filed under: SUV , Toyota , Australia , Diesel , Off-Road This Land Cruiser comes from the factory with not only the ability to ford deep water, but the intent, as well. There are many reasons to love Australia . Beautiful beaches, fantastic surfing, miles of unspoiled countryside and balmy winters all do much to stoke our appreciation of the country. We can now add the bare-bones Toyota Land Cruiser GX to that list. Toyota says that it created this particular vehicle for those customers who “tend to abuse, not just drive” their vehicles. That certainly sounds like our kind of people. The Land Cruiser GX features vinyl floor mats, vertically-hinged rear barn doors, 17-inch steel wheels and, best of all, a snorkel. Yes, this Land Cruiser comes from the factory with not only the ability to ford deep water, but the intent, as well. In addition to the aquatic equipment, the Land Cruiser GX is packed with an auxiliary fuel tank for traversing the open wastes, plenty of under-body protection and an honest-to-goodness metal key. A 4.5-liter twin-turbo V8 diesel engine sits at the heart of this beast of burden coupled to a six-speed automatic transmission with full-time four-wheel drive courtesy of a Torsen differential.
Filed under: Truck , Marketing/Advertising , Toyota , Australia Top Gear showed us just how sturdy the Toyota Hilux pickup truck can be. The plucky Brit trio put one poor truck through a series of increasingly harder challenges until they finally strapped it to the roof of a building destined to be demolished. After pulling it off the pile of rubble that used to be an apartment building, the Hilux was eventually started up, and later driven into the Top Gear studio. Needless to say, this is one tough truck we’re talking about here. Toyota knows its latest Hilux is tough, too, and the automaker has decided to play up this angle for a new series of commercial spots running in Australia, New Zealand and South Africa. Seeking to show just how unbreakable and manly its pickup is, the machine is put through its paces over hill and dale, from the desert to the top of snow-capped mountains… and it meets some strange blokes along the way. It’s also so manly that it even makes dainty women into something barely removed from… well, her husband. Click past the jump to see for yourself.