Toyota sells six of every 10 hybrids in California [UPDATE]

Toyota sells six of every 10 hybrids in California [UPDATE]

August 1, 2013 by · Leave a Comment 

Filed under: Car Buying , Hybrid , Ford , Toyota In an apparent shot back at Ford’s increasing market share of electrified vehicles and claim that it accepts more Prius trade-ins for its own hybrids than any other car, Toyota has flexed a muscle and played the numbers game to put the Blue Oval in its place. Leaning on its hybrid market dominance in California, the Japanese automaker stated that six out of 10 hybrids sold in the Golden State are Toyota models. And it keeps coming: Year-to-date through May 2013, Toyota sold five times more hybrids than Ford . One of every two hybrids in California is a Prius model. In addition, Toyota notes that it has sold 1.5 million Prius vehicles in the US, 90-percent of which are still on the road today. Want more? We’ll let Bill Fay, Toyota’s group vice president and general manager of sales lay the smack down: “The hybrid industry has become competitive, but our wide range of hybrid vehicles continue to deliver high value and strong attributes to both new and loyal customers. With sales of 5.3 million hybrids globally and over two million in the US, we are the undisputed leader in hybrid vehicle technology and remain committed to building on our momentum and growing the acceptance of hybrid technology throughout the US.” And to think Toyota and Ford just ended their collaboration to make hybrid trucks together. On one hand, those are indeed very impressive statistics, but there’s a flip side, as well. Hybrids still aren’t a factor for most American new car buyers , and, as of 2012, only about 3.3 percent of new cars sold in the US were hybrids , of which California sales would clearly represent an inordinately large percentage.

Toyota sells six of 10 of hybrids in California

Toyota sells six of 10 of hybrids in California

July 31, 2013 by · Leave a Comment 

Filed under: Car Buying , Hybrid , Ford , Toyota In an apparent shot back at Ford’s increasing market share of electrified vehicles and claim that it accepts more Prius trade-ins for its own hybrids than any other car, Toyota has flexed a muscle and played the numbers game to put the Blue Oval in its place. Leaning on its hybrid market dominance in California, the Japanese automaker stated that six out of 10 hybrids sold in the Golden State are Toyota models. And it keeps coming: Year-to-date through May 2013, Toyota sold five times more hybrids than Ford . One of every two hybrids in California is a Prius model. In addition, Toyota notes that it has sold 1.5 million Prius vehicles in the US, 90-percent of which are still on the road today. Want more? We’ll let Bill Fay, Toyota’s group vice president and general manager of sales lay the smack down: “The hybrid industry has become competitive, but our wide range of hybrid vehicles continue to deliver high value and strong attributes to both new and loyal customers. With sales of 5.3 million hybrids globally and over two million in the US, we are the undisputed leader in hybrid vehicle technology and remain committed to building on our momentum and growing the acceptance of hybrid technology throughout the US.” And to think Toyota and Ford just ended their collaboration to make hybrid trucks together. On one hand, those are indeed very impressive statistics, but there’s a flip side, as well. If 6 out of 10 Toyota hybrid sales come from California, that’s more ammunition that hybrids still aren’t a factor for most American new car buyers .

Toyota Leads the Charge in Hybrid Technology with Steady Popularity in California

July 31, 2013 by · Leave a Comment 

TORRANCE, Calif. (July 29, 2013) – Californians prefer Toyota hybrids over those of any other automaker as the brand continues to outsell its competition.

Toyota’s $1.6B unintended acceleration settlement approved

Toyota’s $1.6B unintended acceleration settlement approved

July 21, 2013 by · Leave a Comment 

Filed under: Government/Legal , Safety , Toyota , Earnings/Financials Toyota is now one step closer to putting its unintended acceleration woes behind it as it has received approval from the US District Court for the Central District of California to settle loss-of-value claims to vehicles associated with the 2009-2010 recalls. As we reported back in May , the Toyota settlement is worth $1.63 billion, which, according to Bloomberg , includes a payout of $757 million to affected owners, $227 million to attorneys and an additional $875 million for vehicle upgrades. (We did the math, too, and that totals $1.859 billion, but there is no justification for the discrepancy. Fuzzy math, eh?) Based on the estimated 22.6 million vehicles said to be included in this suit, that would make the average payment about $33.49 per vehicle, but the article says that owners, lessees and even renters will receive varying amounts ranging from $9.74 up to as much as $10,000. This settlement does not affect suits filed for personal injury or wrongful death. Toyota’s $1.6B unintended acceleration settlement approved originally appeared on Autoblog on Sat, 20 Jul 2013 15:05:00 EST. Please see our terms for use of feeds . Permalink

Shuttle-hauling Tundra finds permanent home in science exhibit

Shuttle-hauling Tundra finds permanent home in science exhibit

June 4, 2013 by · Leave a Comment 

Filed under: Truck , Etc. , Marketing/Advertising , Toyota The idea of lifting a full-size pickup truck completely off the ground by hand might seem as likely as, say, said pickup truck towing a 150,000-pound space shuttle , but… hurray, physics! The same Toyota Tundra that towed the Space Shuttle Endeavour to its final resting place at the California Science Center is now on permanent display there as an exhibit that shows how a lever works. Like all levers, this exhibit uses a fulcrum allowing people other than Superman to lift the 5,625-pound pickup (plus an extra 1,000 pounds for the rig). That’s almost as impressive as the Tundra pulling 17 times its rated towing capacity back in October. Regardless, Toyota is once again cashing in on the publicity stunt and visitors to the science center get a live demonstration of a simple machine – we call that a win-win. Continue reading Shuttle-hauling Tundra finds permanent home in science exhibit Shuttle-hauling Tundra finds permanent home in science exhibit originally appeared on Autoblog on Mon, 03 Jun 2013 17:44:00 EST. Please see our terms for use of feeds . Permalink

California Science Center Unveils Giant Lever Exhibit Featuring the Toyota Tundra Used During Space Shuttle Endeavour Transport

June 1, 2013 by · Leave a Comment 

LOS ANGELES (May 31, 2013) – The California Science Center, in partnership with Toyota Motor Sales, U.S.A., Inc., unveiled

Toyota and Discovery Education Announce Corona High School Student Is Grand Prize Winner of 2013 Toyota Teen Driver Video Challenge

May 12, 2013 by · Leave a Comment 

Silver Spring, MD (May 2, 2013) – Toyota and Discovery Education today announced that Ryan Johnston, a high school student from Corona, California, was chosen by the public in an online vote as the grand prize winner of the 2013 Toyota Teen Driver Video Challenge .

Long Beach Educator Named National Toyota Teacher of the Year

May 1, 2013 by · Leave a Comment 

LOUISVILLE, Ky.

Toyota Prius line may not reach 2013 sales target

Toyota Prius line may not reach 2013 sales target

April 22, 2013 by · Leave a Comment 

Filed under: Car Buying , Hybrid , Hatchback , Toyota 2012 was a good year for the Toyota Prius line, the hybrid that started it all moving 236,659 units, being the best-selling model in California for the year and the Prius C (pictured) being deemed the most reliable car of 2012 by Consumer Reports . Then 2013 happened, and gas prices dropped more than expected, and people haven’t been buying the little hybrids like they used to. A report in Bloomberg says Toyota set 250,000 units as the Prius family’s sales target for this year, but hits like the double-digit drop in year-on-year performance in February have helped lower 2013 sales by 8.4 percent compared to 2012, making the objective “a challenge” to reach. The declines in Prius sales come even as hybrid sales overall were up in the first couple of months this year, including sales of other Toyota and Lexus hybrids. Jim Lentz, Toyota’s North American chief, said the Prius target would be adjusted if necessary. Toyota Prius line may not reach 2013 sales target originally appeared on Autoblog on Mon, 22 Apr 2013 14:15:00 EST. Please see our terms for use of feeds . Permalink

Toyota Resolves Orange County District Attorney Claims with Support for Community Programs

April 6, 2013 by · Leave a Comment 

TORRANCE, Calif., April 5, 2013 – Toyota Motor Sales, U.S.A., Inc., announced today that it has reached an agreement with the Orange County District Attorney (OCDA) in California to resolve civil claims brought in March 2010 related to the recall of certain Toyota vehicles in 2009 and 2010.

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