Toyota Motor Engineering and Manufacturing North America, Inc.(TEMA) President and CEO Osamu Nagata speaks at the Rainbow Push Coalition 43rd Annual International Convention in Chicago on July 2, 2014.
Filed under: Chicago Auto Show , SUV , Truck , Toyota , Off-Road With a rich history of creating off-road worthy trucks and SUVs and a somewhat bland impression of its brand overall, Toyota has wisely created a line of TRD Pro Series vehicles to spice up its showrooms and newly engage customers. Debuting at this year’s Chicago Auto Show before rolling into dealers this fall, the TRD-tuned vehicles include the 4Runner , Tacoma and Tundra , all with added rough-road gear and amped-up looks. The TRD Pro Series trucks might end up, in many cases, as lifestyle accessories for outdoorsy types, but that doesn’t mean they’re all show. TRD springs and Bilstein dampers are set up for off-road performance, while skid plates will protect the softish underbellies of these would-be rock-crawlers. The trio all get lifted over stock height, as well, with two-inch gains for the Tundra and Tacoma (lovingly referred to as “Taco Supreme” in the Toyota press release), and an inch-and-a-half rise for the 4Runner. We detailed all of the changes to the Pro Series vehicles in our original announcement post , and you’ll also find more granularity of information in the Toyota press release below . Before you dive in, however, be sure to take in our set of live, action-packed images from the Chicago Show floor. Continue reading Toyota demos its TRD Pro Series line [w/video] Toyota demos its TRD Pro Series line [w/video] originally appeared on Autoblog on Fri, 07 Feb 2014 13:30:00 EST. Please see our terms for use of feeds . Permalink
CHICAGO, Ill., January 31, 2014 – With the Midwest in the grip of one of the coldest winters on record, Toyota is looking to bring some “sizzle” to the city of Chicago.
CHICAGO, Ill., (Jan. 31, 2014) – Scion will be connecting with Chicagoans through virtual and experiential means at the 2014 Chicago Auto Show.
TORRANCE, Calif., April 5, 2013 – Get ready music fans! Lexus worked with Live Nation to create
CHICAGO, Feb. 7, 2013-Toyota Motorsports and Scion announced today that the Scion FR-S sports coupe will be the official vehicle of the 2013 Toyota Pro/Celebrity Race. This first Pro/Celebrity race-ready vehicle is making its debut here at the Chicago Auto Show.
CHICAGO, Feb. 7, 2013 – - Toyota Motor Sales (TMS), U.S.A., Inc., unveiled the redesigned 2014 Tundra full-size pickup truck at a press conference at the 2013 Chicago Auto Show.
Toyota Division Group Vice President and General Manager Bill Fay reveals the redesigned 2014 Toyota Tundra full-size pickup truck at the 2013 Chicago Auto Show.