Honda Civic losing ground to Toyota Corolla, sales crown threatened

Honda Civic losing ground to Toyota Corolla, sales crown threatened

December 18, 2014 by · Leave a Comment 

Filed under: Car Buying , Honda , Toyota , Earnings/Financials , Ownership Oh, what a difference a year has made. When the numbers were tallied for 2013, the Honda Civic was riding high by claiming its segment’s sales crown in the US despite being challenged by the latest generation of the Toyota Corolla for part of the year. However, with just a month to go in the battle for C-segment supremacy in 2014, it looks like Toyota gets to hoist the trophy this time. Looking at November sales numbers, Honda moved 300,644 Civics through the first 11 months of the year, down 2.1 percent in volume. Furthermore, for the month alone, the company sold 23,060 Civics, a 12.3 percent drop. Meanwhile, on Toyota’s side, business has been booming comparatively. Through the first 11 months it sold 309,373 Corollas, a 10.6 percent jump, and for November alone it moved 25,609 examples, a 14.2 percent improvement. With fewer than 10,000 cars between them, it would take quite a December slump for the Corolla to lose this fight. According to The Truth About Cars , the Civic actually started out the 2014 somewhat positively with 5 percent growth over the previous year, though still behind the Corolla’s figures . However, the Honda has seen a slide since then with five consecutive months of sales drops.

Seat Heater Non-Compliance Issue Creates Temporary Stop Sale On Certain Toyota Models

February 18, 2014 by · Leave a Comment 

Toyota has informed the National Highway Traffic Safety Administration (NHTSA) that it has initiated a stop sale of certain Avalon, Avalon Hybrid, Camry, Camry Hybrid, Corolla, Sienna, Tacoma and Tundra vehicles equipped with seat heaters in order to address a non-compliance issue.

Toyota SEMA concepts promote active lifestyles, rallying [w/video]

Toyota SEMA concepts promote active lifestyles, rallying [w/video]

October 31, 2013 by · Leave a Comment 

Filed under: Aftermarket , SEMA Show , Videos , Toyota , Specialty , Design/Style Toyota has six vehicles that it’s bringing to the Specialty Equipment Market Association ( SEMA ) show next week, all of which were developed by and for people who live active lifstyles. Four of them are the result of the Toyota Dream Build Challenge, which tasked a team of athletes and vehicle customization shops to build Toyota sedans, pickup trucks and sport utility vehicles in seven weeks that would enhance performance in their respective sports. We’ll lead off with the CamRally Camry , developed by NASCAR driver Parker Kligerman, Kyle Busch Motorsports and Mooresville, NC shop Detroit Speed, Inc. for the Dream Build Challenge, because it appeals to us gearheads (sure, call us one-sided). It was totally transformed into a rally vehicle, and it has to be the most badass Camry we can remember seeing. The sedan is always a bit flaccid-looking in stock form, but the CamRally’s wide body and other exterior upgrades and the turbocharger make us forget about that, as do its stripped, painted interior and Sparco race seat. We’re not going to judge a vehicle based on its name, because the ‘Let’s Go Moto’ Tundra , a creation spurred by Joe Gibbs Racing Motocross (JGRMX) teammates Josh Grant and Justin Brayton for the Dream Build Challenge, is a great addition to any dirt biker’s arsenal – and we could see ourselves towing a track car behind it with a set of tools, tires and other equipment stored in the bed. JGRMX’s shop and N-Fab handled the build. The other two Dream Build Challenge vehicles are the Oakley Ultimate Dream Ski 4Runner , created by freestyle skier Simon Dumont and Herbst Smith Fabrication, and the Crusher Corolla , developed by pro BMX rider Drew Bezanson, Skull Candy and Motorsports Technical Center. Head here to vote for your favorite Dream Build Challenge vehicle.

Toyota Corolla Nominated for Green Car of the Year

October 19, 2013 by · Leave a Comment 

TORRANCE, Calif., Oct. 17, 2013

Toyota Thanks Customers for Making The Corolla the Best-Selling Nameplate Ever

September 11, 2013 by · Leave a Comment 

Torrance, Calif., Sept. 5, 2013 — If you bought a Toyota Corolla last month, your new car just might be the 40 millionth Corolla ever sold. It's not about the number, but the number sums it up: Happy customers have made Corolla the best-selling automotive nameplate in history.

First 2014 Toyota Corolla commercial dances through time

September 8, 2013 by · Leave a Comment 

Filed under: Budget , Sedan , Marketing/Advertising , Videos , Toyota Despite the fact that the Toyota Corolla pretty much sells itself, the eleventh-generation 2014 model is getting a huge marketing push that aims to appeal to both Millennials (of course), as well as the older generations that have lived with the stalwart Japanese compact for decades. The first television advertising spot, called, “Style Never Goes Out of Style,” shows that the Corolla has had a place in mainstream culture since its launch in the 1960s. We have to admit, it’s pretty cool to see older models from the ’60s, ’70s and ’80s come out to play for this commercial, especially the latter of those, as it gives us enthusiasts fond memories of the infamous AE86. The whole web/broadcast/print/social media marketing campaign surrounding the 2014 Corolla is called “Elevate,” because, according to Toyota : Extensive market research shows that Millennials are looking to take their career to the next level and are looking to buy their first ‘real’ car to get them there. The design of the all-new Corolla is significantly elevated from the previous generations, creating a more dynamic and desirable image for the Corolla nameplate that will appeal to these younger buyers. In our First Drive of the 2014 Corolla , we found it to be a perfectly fine vehicle for the sort of day-to-day, appliance-like tasks it will be asked to accomplish, but in terms of excitement… there isn’t any. But since research shows that more and more younger buyers don’t really give a hoot about driving , perhaps a shiny new appliance like the Corolla is exactly what they’ll be looking for when it comes time to buy a car. Scroll down to have a look at Toyota’s newest commercial for the Corolla, as well as the company’s press blast. Continue reading First 2014 Toyota Corolla commercial dances through time First 2014 Toyota Corolla commercial dances through time originally appeared on Autoblog on Sat, 07 Sep 2013 19:05:00 EST.

Pricing Announced for 2014 Toyota Corolla

August 28, 2013 by · Leave a Comment 

TORRANCE, Calif., August 27, 2013 – The all-new 2014 Corolla will offer its dramatically elevated design, efficiency and renowned Toyota quality, at an extremely attainable price. The world’s most popular compact sedan will remain a legendary value in the segment.

2014 Toyota Corolla

2014 Toyota Corolla

August 28, 2013 by · Leave a Comment 

Filed under: Budget , Sedan , Toyota , First Drives Reprising The Recipe For A Perfect Slice Of Toast My toaster broke the other week. Halfway through the process of cooking my gourmet Pop-Tart breakfast, the thing crapped out with a small bang, leaving my delicious morning treats trapped inside. To rectify the situation, I ventured out to a big box store, located the toaster aisle, and ran a couple of questions through my mind. Do I need two slots or four? Do I need to spend more than 20 bucks on this thing? Should I just buy a toaster oven to give me a wider range of bachelor-pad cooking functionality? After no more than two minutes of contemplation, I grabbed the cheapest one on the shelf, paid and left the store. The new toaster works just fine. This sort of unemotional shopping experience is how I suspect people decide to purchase the Toyota Corolla . It’s a perfectly fine appliance, and to a good number of people in the world, the bond between a car and a driver is no more important than the connection I feel to my toaster.

Does this dealer leak hint at a Toyota Corolla wagon?

Does this dealer leak hint at a Toyota Corolla wagon?

August 23, 2013 by · Leave a Comment 

Filed under: Budget , Wagon , Toyota , Rumormill The hopes of car enthusiasts are often vain little things; bordering on irrational desires for technologies and form factors that the market has declined to buy in volume, at least in North America. Manual transmissions, diesel engines (although slightly more mainstream these days), compact pickup trucks and, of course, station wagons, are all variations on the well-worn theme here. And so, when we come across a rumor that one or more of these items from our wish list might be upcoming, and a surprise at that, we tend to get fairly amped. Use that as background when you’re considering just how many grains of salt to swallow with this latest Toyota Corolla rumor, which stems from a leaked schematic on the dealership level, and portends a wagon bodystyle for the new car. One enthusiastic Autoblog reader and Toyota dealership employee recently stumbled upon the interior lighting schematic drawing you see inset here, which clearly identifies both the “4D” four-door sedan version of the 2014 Corolla, but also a long-roof “5D” car that is unimpeachably a station wagon (click to expand the image). The real question is, is it a Corolla? What’s possible, albeit disheartening, is that we’re looking at a diagram for the European Auris Touring Sports model (pictured above), a car that debuted at the Geneva Motor Show this past March. However, at least from the diagrams above, the D-Pillar doesn’t look correct, and the nose doesn’t seem quite “pointy” enough, for lack of a better word. It also doesn’t explain why a US dealer would receive such information. Just this week, we drove the 2014 Corolla (look for the review very soon), and at that launch event, Toyota spokespeople told us that there were no further bodystyles planned “at this time.” That kind of language leaves the door open just a crack for a North American wagon.

Toyota Launches Production of All-New 2014 Corolla & Redesigned 2014 Tundra

August 11, 2013 by · Leave a Comment 


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