TORRANCE, Calif. Oct. 9, 2014 – Playful campaigns, commitment to women leaders and its zero-emission “Car of the Future” Fuel Cell Vehicle are just a few of the reasons Interbrand ranked Toyota the 8 th most valuable global brand in its annual report .
ANN ARBOR, Mich. (September 4, 2014) – It’s not science fiction anymore. Toyota is putting the future of auto safety technology on display, including environment-mapping systems that can track objects on the road both day and night, 3D information displays that transform the ability to provide road information to drivers, and an advanced driving support system that will be available to U.S. customers in the mid-decade.
ASPEN, Colo., June 27, 2014 – Driving helps make lives safer, greener and more convenient at Toyota’s “Experience the Future of Mobility” exhibit, open now at the 2014 Aspen Ideas Festival. Toyota is staging the North American debut of its “Car of the Future” at the annual conference. Unveiled earlier this week at a press conference in Japan, the zero-emission hydrogen Fuel Cell Vehicle (FCV) will be available for sale to customers in California in summer 2015.
LOS ANGELES (April 30, 2014) – How to bring the future of fuel efficient mobility to drivers across America was the challenge posed by Toyota during the 2014 Milken Institute Global Conference today in Los Angeles.
NEW YORK (April 11, 2014)
GEORGETOWN, Ky. (Jan. 8, 2014) – With the first steel column now in place, construction is officially underway on the future assembly line of the first U.S.-produced Lexus. Toyota Motor Manufacturing, Kentucky, Inc. (TMMK) commemorated the milestone earlier today by having members of the company’s leadership team sign the structure.
Toyota North America Region CEO Jim Lentz speaks about the improving economy, the future of the automotive industry and Toyota's goals for 2014,
NEW YORK (Nov. 12, 2013) – With 10 plants across America, Toyota knows that inspiring students to focus on STEM – Science, Technology, Engineering and Math – skills is vital to the future growth of manufacturing in the United States.
Filed under: Concept Cars , Lexus , Scion , Toyota , Design/Style “In the future, out of 100 customers, we want to excite ten of them instead of not offending all 100.” Almost all of the details about the Toyota New Group Architecture (TNGA) strategy have come out since the initiative was first reported on in March of this year, but Autoblog did learn a few new things about it on a recent trip to Japan. Probably the second-most important detail is that each new segment platform will be based around a common hip point to create an “optimal driving position architecture.” Previously, each car was conceived on its own, so Toyota couldn’t extract savings from cars that were close in size. The Etios , sold in Latin America and India, is not much smaller than the Corolla , but the two compacts had two different lead engineers, so they have different hip points and require different manufacturing processes and different kinds of commodity parts like seat belt equipment. A common hip point and driving position, as well as other moves like the an R&D reorganization and the switch to parts engineered for global approval and pooled buying, will allow Toyota to harmonize parts like airbags, pedal boxes and seat belts to save money. The company expects to save 15 to 20 percent on manufacturing using TNGA, and 20 to 30 percent overall once development is included. Toyota also says it will use the efficiencies gained and money saved to make those commodity parts better, and they will have longer life cycles; while the lifespan of a Corolla won’t change, a pedal box might carry over from one generation into a brand new generation. Three new front-wheel-drive cars are expected to ride on the platform in 2015, the Prius being one of them, and its advance estimate of 55 miles per gallon is said to be aided by the TNGA. Another important objective of the streamlined development programs and common parts is allowing the designers to actually, you know, design a car instead of wrapping a platform in meek metal. Said company CEO Akio Toyoda earlier this year, “Instead of developing what customers would want next, we were making cars that would rake in sales” – cars that were just as popular as they were boring. That brings us to what we think might be the most important advance provided by the TNGA, revealed in a presentation by company design chief Tokuo Fukuichi: “Before, we made cars so as not to be disliked by anyone.
Toyota North America Region CEO Jim Lentz speaks about consumer demand for safer, more fuel efficient vehicles and the future of the automotive industry at the Society of Automobile Engineers Global Leadership Conference, Oct. 11, 2013.