Toyota fills in details about its future design direction and global platform

Toyota fills in details about its future design direction and global platform

October 25, 2013 by · Leave a Comment 

Filed under: Concept Cars , Lexus , Scion , Toyota , Design/Style “In the future, out of 100 customers, we want to excite ten of them instead of not offending all 100.” Almost all of the details about the Toyota New Group Architecture (TNGA) strategy have come out since the initiative was first reported on in March of this year, but Autoblog did learn a few new things about it on a recent trip to Japan. Probably the second-most important detail is that each new segment platform will be based around a common hip point to create an “optimal driving position architecture.” Previously, each car was conceived on its own, so Toyota couldn’t extract savings from cars that were close in size. The Etios , sold in Latin America and India, is not much smaller than the Corolla , but the two compacts had two different lead engineers, so they have different hip points and require different manufacturing processes and different kinds of commodity parts like seat belt equipment. A common hip point and driving position, as well as other moves like the an R&D reorganization and the switch to parts engineered for global approval and pooled buying, will allow Toyota to harmonize parts like airbags, pedal boxes and seat belts to save money. The company expects to save 15 to 20 percent on manufacturing using TNGA, and 20 to 30 percent overall once development is included. Toyota also says it will use the efficiencies gained and money saved to make those commodity parts better, and they will have longer life cycles; while the lifespan of a Corolla won’t change, a pedal box might carry over from one generation into a brand new generation. Three new front-wheel-drive cars are expected to ride on the platform in 2015, the Prius being one of them, and its advance estimate of 55 miles per gallon is said to be aided by the TNGA. Another important objective of the streamlined development programs and common parts is allowing the designers to actually, you know, design a car instead of wrapping a platform in meek metal. Said company CEO Akio Toyoda earlier this year, “Instead of developing what customers would want next, we were making cars that would rake in sales” – cars that were just as popular as they were boring. That brings us to what we think might be the most important advance provided by the TNGA, revealed in a presentation by company design chief Tokuo Fukuichi: “Before, we made cars so as not to be disliked by anyone.

Society of Automobile Engineers Global Leadership Conference 2013 – Jim Lentz

October 12, 2013 by · Leave a Comment 

Toyota North America Region CEO Jim Lentz speaks about consumer demand for safer, more fuel efficient vehicles and the future of the automotive industry at the Society of Automobile Engineers Global Leadership Conference, Oct. 11, 2013.

2013 J.P. Morgan Auto Conference – Bob Carter

August 14, 2013 by · Leave a Comment 

Toyota Motor Sales, U.S.A., Inc., Senior Vice President of Automotive Operations Bob Carter discusses

eBay Find of the Day: Back To The Future Marty McFly 1985 Toyota SR5 pickup tribute

eBay Find of the Day: Back To The Future Marty McFly 1985 Toyota SR5 pickup tribute

August 6, 2013 by · Leave a Comment 

Filed under: Truck , Auctions , Toyota , Celebrities , TV/Movies With DeLorean time machine replicas thick on the ground, it was only a matter of time before someone started recreating the other vehicles in the McFly garage. At the end of the first Back to the Future movie, Marty returns to 1985 to find his sweet-looking Toyota SR5 truck all waxed and ready for his date. That truck always did look great in the movie, and now’s your chance to own this close facsimile. This Back to the Future replica Toyota is on eBay with a price of $14,500, which the seller claims is half of what’s been invested. Perhaps that’s true, but it’s still a nearly 30-year-old truck that’s covered 280,000 miles. The seller does say the 22RE engine has been recently rebuilt, along with the rest of the drivetrain, and there’s new paint, too. The attention to detail is admirable, and if you’ve always admired Marty’s ’80s-chic 4×4, now’s your chance to own it. eBay Find of the Day: Back To The Future Marty McFly 1985 Toyota SR5 pickup tribute originally appeared on Autoblog on Mon, 05 Aug 2013 08:31:00 EST. Please see our terms for use of feeds . Permalink

Toyota sells 3-millionth Prius

Toyota sells 3-millionth Prius

July 7, 2013 by · Leave a Comment 

Filed under: Hybrid , Toyota Three generations in sixteen years and more than three million units sold worldwide – as of the end of June, those are the stats on the Toyota Prius . Even though Toyota says Prius sales might not reach the goal of 250,000 units this year, the little hybrid that could still doesn’t have any problem flying off dealer lots. The second-generation Prius sold 1.2 million examples in its eight-year lifespan, and the third generation, introduced in 2009, has sold 1.7 million examples in just four years. Toyota is also touting its investment in future powertrains, some 790 billion yen ($7.9 billion US) on research and development into new platforms and components, and “environmental technology development.” The press release below has more details, the future undoubtedly has more Priuses Prii in it. Continue reading Toyota sells 3-millionth Prius Toyota sells 3-millionth Prius originally appeared on Autoblog on Sun, 07 Jul 2013 08:59:00 EST. Please see our terms for use of feeds . Permalink

Toyota Leads the Future of Mobility Conversation at 2013 Aspen Ideas Festival

June 28, 2013 by · Leave a Comment 

TORRANCE, Calif. (June 28, 2013) – Toyota will help advance the national conversation around the future of mobility and advanced technologies such as hydrogen fuel cell vehicles and autonomous cars with its first-time presence at the Aspen Ideas Festival from June 26 to July 2 in Aspen, Colo. Toyota is a presenting underwriter of the ninth annual festival, which will bring together 300 thinkers and leaders from around the country to discuss issues of global importance.

J.D. Power NADA Western Automotive Conference – Jim Lentz

November 28, 2012 by · Leave a Comment 

Toyota Motor Sales President and CEO Jim Lentz speaks about the future of the auto industry at J.D. Power NADA Western Automotive Conference in Los Angeles on Nov. 27, 2012.

Lexus LS Marketing Campaign Lives Loudly

October 29, 2012 by · Leave a Comment 

TORRANCE, Calif., (Oct. 29, 2012) – Generations of the Lexus LS have inspired an entire industry through visionary innovation, craftsmanship and design. And now the flagship not only has a new face, but has more than 3,000 new parts. The LS line-up also includes the first-ever LS F SPORT, and a marketing campaign to highlight the thrilling, exclusive lifestyle LS drivers live. The LS campaign caps off a successful year of launches showcasing the brand’s bold new face and attitude for the future.

Toyota to Feature Technology, Safety Innovations at 2012 Chicago Auto Show

February 15, 2012 by · Leave a Comment 

CHICAGO, Ill., February 1, 2012 – Toyota will be providing Chicagoans with a glimpse of the future at this year’s Chicago Auto Show, courtesy of the Prius “family,” a number of environmentally-conscious concept vehicles and a pair of interactive safety displays.

Toyota NS4 concept glimpses at Prius of the future

Toyota NS4 concept glimpses at Prius of the future

January 11, 2012 by · Leave a Comment 

Filed under: Concept Cars , Detroit Auto Show , Hybrid , Sedan , Toyota , Electric Toyota can justifiably be proud of its position not only as one of the largest automakers in the world, but also the world leader in hybrid vehicles. In fact, the Japanese automaker claims that half of all hybrids sold are Toyotas. But it didn’t get there by resting on its proverbial laurels, and it isn’t going to maintain (let alone increase) its market share by doing so, either. That’s where the concept car you see here comes in. Taking position as something of a Prius of the future, the NS4 concept cuts a striking profile – certainly more striking than the current kamm-tailed Prius. But even though the technologies it encompasses are targeted to reach the market by around 2015, the show-car details – like that eminently dentable front beak -probably won’t. While Toyota works on all manner of electric and fuel cell powertrains, the NS4 packs a similar plug-in hybrid system as the current Prius PHEV. But the show car encompasses a slew of other technologies, like a smartphone-like interface to monitor and control everything from the air conditioning to the battery charge. Toyota has also packed the NS4 with its latest pre-collision and blind-spot monitoring systems, adaptive headlights and four new types of glass – the one part of the car we probably take most for granted. Of course, this being a concept car, Toyota has also replaced the side mirrors with an around-view camera system, but laws being what they are for now, don’t expect to see that in showrooms just yet.

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