TORRANCE, Calif. (Nov. 28, 2012)—Toyota Motor Sales, U.S.A., Inc. will host multiple consumer activations at the Los Angeles Auto Show that embody the company’s new “Let’s Go Places” tagline and highlight its recent adventures. Beginning Nov. 30, 2012, Toyota will share some of its popular event elements from motorsports, music festivals and more, allowing consumers to experience the excitement of the company’s partnerships without having to journey beyond Los Angeles.
Lexus Raises Funds for Toys for Tots as Part of December to Remember Big Red Bow Social Media Campaign
TORRANCE, Calif. (Dec. 2, 2011) As part of its popular annual December to Remember sales event, Lexus announced today that it will donate $5 to Toys for Tots for every big red bow shared via Facebook and Twitter. The campaign ends Jan. 3, 2012, with Lexus providing a maximum donation of $100,000 for the social media fundraiser.