Scion trying to build business case for FR-S convertible as Subaru bows out

Scion trying to build business case for FR-S convertible as Subaru bows out

January 28, 2014 by · Leave a Comment 

Filed under: Concept Cars , Convertible , Budget , Performance , Scion , Subaru , Toyota Hope may remain for a convertible version of the Scion FR-S , according to a report from Ward’s Auto . You’ll recall that rumors were swirling about the feasibility of a rear-drive Toyobaru convertible as early as October , and that back in November, Subaru – which makes the FR-S, Subaru BRZ and Toyota GT86 – essentially nixed the idea of an open-topped variant . “We make the car, so if we don’t make it, it can’t happen,” brand chief Yasuyuki Yoshinaga told Automotive News , according to Ward’s , at the Tokyo Motor Show . “Our engineering department told me that losing the entire roof requires a complete redesign of the structure. It would need a big change.” Despite Yoshinaga-san’s arguments against a droptop variant, Toyota is apparently still considering the model. Speaking to media at the 2014 North American International Auto Show , Scion’s US vice president, Doug Murtha, hinted that the rear-drive droptop was in the works. “It’s something we’re looking at internally from both a manufacturing standpoint – where do we build something that’s relatively low-volume, if not at Subaru – and from an engineering standpoint: Where are those resources going to come from to do it?” Murtha said. For now, it appears as if Toyota is merely doing its homework on the feasibility of a production version of the FT-86 Open Concept from the 2013 Geneva and Tokyo shows (show above). “Everybody’s had to pony up their volumes and we’ll see if we can make it happen,” Murtha told Wards . Whether the volumes check out or not, the question of how Toyota will get around the engineering issues – making a convertible safe – and figuring out where to build it, mean that while our hopes for an FR-S Convertible are higher, the car still faces a rather rocky road before reaching production.

2013 New York Auto Show – 2014 Scion tC and Scion 10 Series Debut

March 28, 2013 by · Leave a Comment 

Scion Vice President Doug Murtha reveals the 2014 Scion tC and the Scion 10 Series at the 2013 New York International Auto Show, Thursday, March 28.

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