Toyota Partners with Shazam to Amplify the ‘Camry Effect’

February 5, 2012 by · Leave a Comment 

TORRANCE, Calif. (February 1, 2012) – Toyota Motor Sales, U.S.A., Inc. has announced the debut of an integrated marketing campaign that enables viewers to use the Shazam mobile app to enter for a chance to win one new 2012 Camry for themselves and one for a friend, during a live NBC television broadcast on Sunday, Feb. 5.

Toyota Halftime Hand Off Rallies Support for Sports-Related Causes

September 24, 2011 by · Leave a Comment 

TORRANCE, Calif. (September 21, 2011) – Toyota today announced its “Halftime Hand Off: A Rally for Causes” program airing on the NBC Sunday Night Football halftime show, which will award a total of $150,000 to deserving sports-related nonprofit organizations based on public vote.

Lexus Culinary Masters Team Debuts at Pebble Beach Food & Wine

May 7, 2011 by · Leave a Comment 

TORRANCE, Calif. (May 5, 2011)—With a lineup including the future co-host of NBC’s “The Chew,” a contestant and a judge from “The Next Iron Chef, Season 4,” along with James Beard winners…

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