Toyota Prius sets a different kind of Nürburgring lap record [w/video]

Toyota Prius sets a different kind of Nürburgring lap record [w/video]

July 16, 2014 by · Leave a Comment 

Filed under: Hybrid , Toyota Scroll down the leaderboards of N

Toyota Develops ‘Diamond-like’ Computer Chips to Boost Hybrid Mileage

May 20, 2014 by · Leave a Comment 

Toyota City, Japan – Toyota is using one of the hardest materials in nature after diamonds to develop a semiconductor chip it hopes will improve the fuel efficiency of its hybrids, such as the Prius, by as much at 10 percent. The company and its partners announced today that they have developed a silicon carbide (SiC) power semiconductor for use in automotive power control units. Toyota plans to begin test-driving vehicles with the technology on public roads in Japan within a year.

Four Toyota Models Named Edmunds.com ‘Top Rated Vehicles’

May 13, 2014 by · Leave a Comment 

TORRANCE, Calif. (April 16, 2014)

Toyota Brings “Car of the Future” Ride and Drives to the Big Apple

April 14, 2014 by · Leave a Comment 

NEW YORK (April 11, 2014)

2014 Toyota Prius c Offers 53 MPG City Fuel Economy, Highest of Any Vehicle Without a Plug

March 9, 2014 by · Leave a Comment 

TORRANCE, Calif., (Feb. 4, 2014) – The 2014 Toyota Prius

Prius Medals in the Golden State

February 19, 2014 by · Leave a Comment 

TORRANCE, Calif., (Feb. 18, 2014) -

Toyota recalling 1.9M Prius models globally for software update

Toyota recalling 1.9M Prius models globally for software update

February 12, 2014 by · Leave a Comment 

Filed under: Hybrid , Recalls , Toyota Toyota has announced a set of voluntary recalls covering 960,000 Prius , RAV4 , Tacoma and Lexus RX350 models in the United States to address two separate issues. Worldwide, Toyota will have to recall a total of 1.9 million Prius cars. The Prius recall affects about 700,000 2010-2014 models in the US, due to a fault in the motor/generator control ECU and hybrid control ECU software. It says that the current software could result in high temperatures on certain transistors and possibly damage them. When it fails, the error forces the car into failsafe mode. Toyota says that in rare circumstances, it could even shut the hybrid system down while the car is being driven. Toyota spokeswoman Shino Yamada told Automotive News that the software update should take about 40 minutes, and dealers would start to be notified about affected vehicles today. She also told them that the first reported glitch occurred in May 2011 in the US when the system overheated and the car entered failsafe mode. The affected cars were built between March 2009 and Feb. 5, 2014, according to Automotive News .

Toyota Prius v Honored with Best All-Around Performance Award by Automotive Science Group

February 6, 2014 by · Leave a Comment 

TORRANCE, Calif., (Feb. 5, 2014)

Details about next-gen Toyota Prius emerge

Details about next-gen Toyota Prius emerge

January 28, 2014 by · Leave a Comment 

Filed under: Hybrid , Technology , Toyota , Rumormill The Toyota Prius is undeniably the king of the hybrid market in the United States, with a 39.4 percent market share in 2013. With the next-generation Prius likely to go on sale in 2015, Toyota is trying to build an even more efficient hybrid to keep its control of the market. Keeping cost down will be one of the major concerns of the new Prius. The next generation will ride on the new, modular Toyota New Global Architecture platform. The lighter underpinnings will improve efficiency and will reduce production costs by allowing for more shared components among vehicles. Toyota will not reveal how many vehicles will use the new platform. But even with the cheaper platform, price will remain a concern. Toyota is still deciding whether all versions of the next Prius will use lithium-ion batteries or whether some models will stick with the heavier nickel-metal hydride batteries to keep cost down. Of course, the reason most people buy the Prius is because of its great fuel efficiency. Toyota will aim for at least an 8 percent improvement in fuel economy in the next Prius, which would increase it to 58 miles per gallon city and 52 mpg highway.

Prius v is the Family Hybrid in an Expanding Model Family

December 6, 2013 by · Leave a Comment 

TORRANCE, Calif., (Dec. 4, 2013) – Largest in the line of Toyota Prius models, the Prius

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