Toyota Reveals New Tagline ‘Let’s Go Places’

September 11, 2012 by · Leave a Comment 

TORRANCE, Calif. (September 11, 2012) – Toyota announced an engaging new tagline today, “Let’s Go Places,” reflecting the company’s commitment to more exciting products and the promise that customers are invited to take part in shaping Toyota’s future. The new theme, which represents the vision of Toyota Motor Corporation President, Akio Toyoda, was revealed today at the Toyota National Dealer Meeting in Las Vegas.

Why Predict the Future When You Can Invent It?

June 14, 2011 by · Leave a Comment 

In a new marketing campaign debuting today, Lexus delivers on the promise to go beyond predicting the future to inventing it—to transcend from amazing engineering to “Engineering Amazing.”

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