Toyota Tundra Hauls in Another Prestigious Award for Endeavour Campaign

January 15, 2014 by · Leave a Comment 

DETROIT (Jan.

Toyota mini doc chronicles Tundra towing Space Shuttle Endeavor

Toyota mini doc chronicles Tundra towing Space Shuttle Endeavor

March 22, 2013 by · Leave a Comment 

Filed under: Truck , Videos , Work , Toyota Toyota has worked up a quick video detailing the brand’s involvement in the transportation of the Space Shuttle Endeavour last year. As you may recollect, the California Science Center ran into a hitch when it came to moving Endeavour from LAX to its new home. While most of the route would be covered by a robotically controlled transporter, one portion of the route directed the shuttle over an interstate. Unfortunately, the bridge across wasn’t designed to stand up to the weight of the shuttle and its motorized sled. The Science Center would have to remove Endeavour from its transporter and place it on a lighter, non-motorized sled. That’s where longtime Science Center sponsor Toyota came in. As it turns out, the automaker had to prove to the California Science Center that a Tundra could actually tow the massive shuttle, so engineers put on a little demonstration with a stock truck pulling the equivalent weight over flat ground for the same distance. Once the Science Center was satisfied that the Tundra could pull it off, the move was green lit and the rest is history . Check out the short documentary below for yourself. Continue reading Toyota mini doc chronicles Tundra towing Space Shuttle Endeavor Toyota mini doc chronicles Tundra towing Space Shuttle Endeavor originally appeared on Autoblog on Thu, 21 Mar 2013 19:58:00 EST.

Watch a Toyota Tundra tow Space Shuttle Endeavour

Watch a Toyota Tundra tow Space Shuttle Endeavour

October 16, 2012 by · Leave a Comment 

Filed under: Truck , Marketing/Advertising , Videos , Toyota There are publicity stunts, and then there’s using a Toyota Tundra to tow the 145-ton Space Shuttle Endeavour across interstate 405 in Los Angeles . That’s exactly what happened Saturday night when Toyota lent a hand pulling the retired spacecraft over a bridge en route to the California Science Center. As it turned out, the Manchester Boulevard Bridge couldn’t stand up to the weight of both the shuttle and the traditional tow vehicle, which sent organizers searching for something a little lighter to cover the five-minute drive across the bridge. As a 20-year sponsor of the science center, Toyota stepped in to help out. The company developed a special tow dolly with Sarens Group, an engineering and heavy-lifting firm, just for the effort. A bone-stock 2012 Toyota Tundra CrewMax 4×4 did the deed, though something tells us this little stunt greatly exceeded the machine’s tow rating. You can check out a video of the pull for yourself as well as the full press release below . Continue reading Watch a Toyota Tundra tow Space Shuttle Endeavour Watch a Toyota Tundra tow Space Shuttle Endeavour originally appeared on Autoblog on Sun, 14 Oct 2012 12:08:00 EST. Please see our terms for use of feeds . Permalink

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