Filed under: Marketing/Advertising , Videos , Toyota We’re getting another taste of Toyota’s ad campaign for the Super Bowl with its pre-game commercial for the refreshed 2015 Camry. The spot stars Paralympic snowboarder and former Dancing with the Stars contestant Amy Purdy over the inspiring words of Muhammad Ali. Continue reading Toyota spotlights Amy Purdy in new ad ahead of Super Bowl Toyota spotlights Amy Purdy in new ad ahead of Super Bowl originally appeared on Autoblog on Mon, 26 Jan 2015 19:01:00 EST. Please see our terms for use of feeds . Permalink
Filed under: Celebrities , Marketing/Advertising , Videos , Mercedes-Benz , Toyota , Super Bowl Commercials Mercedes-Benz and Toyota begin the rollout of their 2015 Super Bowl commercial campaigns. Mercedes has ex-wide receiver Jerry Rice trying to debate an eight-year-old about the relative speeds of tortoises and hares, while Toyota has some other ex-pros showing off their dad skills. Continue reading Toyota and Mercedes begin the Super Bowl ad teases with dads and hares Toyota and Mercedes begin the Super Bowl ad teases with dads and hares originally appeared on Autoblog on Tue, 20 Jan 2015 15:01:00 EST. Please see our terms for use of feeds . Permalink
Filed under: Budget , SUV , Marketing/Advertising , Toyota , Celebrities , Humor We previewed Toyota’s upcoming Super Bowl ad nearly a week ago, but with the big game just around the corner, the Japanese brand has now dropped the minute-long spot which will air on Sunday. As we said in that original post, the commercial stars Terry Crews from Brooklyn Nine-Nine, the Muppets (mostly Dr. Teeth and the Electric Mayhem band, as well as Gonzo and Rowlf) and the redesigned 2014 Toyota Highlander . We won’t spoil the premise, but suffice it to say that the Muppets’ goal of loosening Crews up is wildly successful. Make sure to watch through to the end for Animal’s take on Toyota’s motto, “Let’s go places.” We’ve got the full video down below , along with a press release from Toyota . Have a look and let us know what you think. Continue reading Toyota Highlander Super Bowl Muppet ad is pure Mayhem Toyota Highlander Super Bowl Muppet ad is pure Mayhem originally appeared on Autoblog on Wed, 29 Jan 2014 16:58:00 EST. Please see our terms for use of feeds . Permalink
Filed under: Marketing/Advertising , Audi , Mercedes-Benz , Toyota , Volkswagen After Sunday’s big game, YouTube will be the place to watch every commercial that you missed when you left your seat for an emergency guac refill or, as we say in Cleveland, took the Browns to the Super Bowl. That makes YouTube the nation’s water cooler on Monday, and it’s got some preliminary stats to share in the lead up to kickoff. As you know, Super Bowl advertisers, particularly automakers, like to endlessly tease their big budget commercials in the weeks before the game, many times revealing them outright days in advance. Because of this, YouTube can tell us which commercials have been viewed the most so far, and their top five list is all automakers. Kaley Cuoco appears to have been a good investment for Toyota, as her ad for the RAV4 has garnered the most YouTube views – six million and counting – among Super Bowl commercials so far. Second place goes to Mercedes-Benz, though not its actual Super Bowl commercial, but rather the teaser for it. You know, the one with Kate Upton and the car washing , which is up to 5.6 million views. Third place is Audi’s Prom commercial (3.3M views), fourth goes to Volkswagen’s slightly controversial Get In, Get Happy ad (3.3M views), and the fifth and final spot is bookended by the teaser video for Kaley Cuoco’s commercial (3.2M views). You can watch all five in order below . The data above is current and official as of 10:00 AM EST today, though things are changing quickly.