Filed under: Marketing/Advertising , Toyota , Celebrities Toyota has turned to actress Kaley Cuoco for a little help during this year’s Super Bowl . The Big Bang Theory star will play a role front and center in the automaker’s spot for the game, and Toyota fans have a chance to show up in the ad as well. Anyone can take a photo and upload it via Twitter or Instagram with the hashtag #wishgranted for a chance to have their image featured in the commercial on February 3. While Toyota isn’t saying exactly what the pictures will be used for, we imagine the photos will need to be rated PG. Sorry, guys. Toyota isn’t saying much more about the ad or what its plot line will offer, at least for now. Expect to hear more details surface as we get closer to game day. In the interim, you can check out the brief press release below for more information, or check out Toyota’s “Get In The Big Game” web page at the link below. Continue reading Toyota Super Bowl ad to star Big Bang Theory bombshell Kaley Cuoco Toyota Super Bowl ad to star Big Bang Theory bombshell Kaley Cuoco originally appeared on Autoblog on Tue, 08 Jan 2013 14:30:00 EST. Please see our terms for use of feeds .
TORRANCE, Calif. (Jan. 7, 2013) – Kaley Cuoco, star of the award-winning CBS show “The Big Bang Theory,” has a busy roster this year, including a debut
TORRANCE, Calif. (Feb. 6, 2012)—On the heels of Lexus’ first Super Bowl spot, the luxury automaker is launching a multi-faceted marketing campaign today for its highly anticipated 2013 Lexus GS sport sedan.
Filed under: Sedan , Marketing/Advertising , Videos , Toyota You know those Toyota commercials that we never get, the ones aired in distant lands like Australia and Brazil and that are, oh, interesting? We’re finally getting one. Toyota is returning to Super Bowl advertising after a three-year hiatus with a 30-second version of this longer-form 60-second spot for the 2012 Camry , and we think it’s amusing enough to be worthy of The Big Game. This is a continuation of the reinvention theme introduced in the first 2012 Camry ad last year, and this commercial adds some comedy, a welcome change from Toyota’s typically sober marketing campaigns. Toyota will also air a second 30-second spot during the NFL’s championship game. Check it out in long form (along with the official press release) after the jump . Continue reading Toyota returns to Super Bowl with “It’s Reinvented!” Camry commercial Toyota returns to Super Bowl with “It’s Reinvented!” Camry commercial originally appeared on Autoblog on Mon, 30 Jan 2012 03:00:00 EST. Please see our terms for use of feeds . Permalink
TORRANCE, Calif., January 17, 2012 – With a host of new vehicles coming to market in 2012, Lexus is poised to be one of the fastest-growing luxury brands this year. To kick off the product onslaught, the company will debut its first-ever Super Bowl commercial for Super Bowl XLVI on Sunday, February 5 on NBC.
TORRANCE, Calif., Nov. 23, 2011 – Bringing sophisticated style, exciting performance and advanced technology to the luxury sport sedan segment, the new 2013 Lexus GS 350 comes to dealer showrooms in February 2012. Its arrival will be heralded by Lexus’ first-ever Super Bowl commercial, followed by Lexus being the Official Automotive Marketing Partner of the Sports Illustrated swimsuit issue.