Toyota Offers AARP Event-Goers A Chance to Win an All-New 2015 Camry

Toyota Offers AARP Event-Goers A Chance to Win an All-New 2015 Camry

September 7, 2014 by · Leave a Comment 

SAN DIEGO (Sept. 4, 2014) – Today Toyota joins renowned innovators, experts and influencers for AARP’s first-ever Ideas@50+ National Event & Expo at the San Diego Convention Center on Sept.

Toyota will steer clear of driverless cars

Toyota will steer clear of driverless cars

September 4, 2014 by · Leave a Comment 

Filed under: Technology , Toyota Toyota executives say the company’s primary focus is on safety. At least for the time being, that means the company won’t pursue development of a driverless car. Speaking at the company’s advanced safety seminar in Ypsilanti, MI, Thursday morning, Seigo Kuzumaki, Toyota’s deputy chief safety technology officer, said that Toyota envisions a future driving environment that optimizes the best of both humans and computers, not choosing one over the other. “Toyota’s main objective is safety, so it will not be developing a driverless car.” – Seigo Kuzumaki “Toyota’s main objective is safety, so it will not be developing a driverless car,” he said. While other companies like, say, Google , anticipate a driverless car future , Kuzumaki and other Toyota executives said they’re not sold on the fact driverless cars will be a marketable product to a wide base of consumers. Even if motorists were eager to accept such a hands-off driving approach, they’re not sure the technology is ready. “At this moment, it is difficult to realize the driverless car safely,” said Ken Koibuchi, head of Toyota’s intelligent vehicle division. “To realize driverless car at this moment, we need a very rich infrastructure.” The company said it is involved in 34 different projects with 17 partners, some of which are examining development of vehicle-to-infrastructure communication. At least for now, they believe the future holds a collaborative driving experience between humans and computers, one that means drivers won’t necessarily be tending to other tasks in their vehicles anytime soon. “I think Toyota’s approach is opposite of that,” said Kristen Tabar, a vice president at Toyota’s Technical Center.

Has the auto industry hit peak hybrid?

Has the auto industry hit peak hybrid?

June 13, 2014 by · Leave a Comment 

Filed under: Car Buying , Hybrid , Technology , Ford , Toyota Hybrids are known for their great fuel economy and low emissions, but it looks like given current market conditions, only about three percent of new car consumers are willing to pay the premium for them. A new study from IHS/Polk finds that the hybrid market share among overall US auto sales are falling , despite more models with the technology on sale than ever before. The study examined new car registrations in March from 2009 through 2014. In that time, the auto industry grew from 24 to 47 hybrid models available to consumers, but market share for the powertrain remained almost stagnant in that time. As of 2009, hybrids held 2.4 percent of the market; it fell slightly to 2.3 percent in 2010 and grew to 3.3 percent in 2013. However, 2014 showed a drop back to 3 percent. Overall hybrid sales have been growing since 2010 , but they just aren’t keeping up with the total auto market. According to IHS/Polk, this isn’t what you would expect to see. Usually, each new model in the market brings along with it a boost in sales. The growth in hybrid models 2009 to 2014 should have shown a larger increase in share for the segment.

Toyota working on cars that hover above the roadway

Toyota working on cars that hover above the roadway

June 12, 2014 by · Leave a Comment 

Filed under: Technology , Toyota Toyota is one of the largest automakers in the world, but it’s not content simply building and selling conventional cars – it’s been at the forefront of numerous advancements in ground transportation. It is widely credited with advancing the cause of hybrid propulsion, and alongside Audi and Google , is among the first automakers seriously testing self-driving cars . We could go on, but the news here is that Toyota is reportedly developing vehicles that hover above the road surface instead of rolling along it. The news comes from Hiroyoshi Yoshiki, one of Toyota’s tech gurus, who revealed at Bloomberg’s Next Big Thing summer in San Francisco that the company is working on hovering cars – ones that travel just above the road surface, but don’t actually fly in three-dimension space. According to The Verge , a spin-off of our own sister-site Engadget , Yoshiki refused to elaborate on what the project entails and how far along it is. He was speaking along acting NHTSA chief David Friedman, who lauded such advancements as a “great taste of innovations to come,” but stressed the significance of more concrete improvements to conventional automobiles – like inter-car communications to keep vehicles from colliding on the highway – as more relevant to today’s industry. Toyota working on cars that hover above the roadway originally appeared on Autoblog on Wed, 11 Jun 2014 18:31:00 EST. Please see our terms for use of feeds . Permalink

Toyota Develops ‘Diamond-like’ Semiconductor Wafer to Boost Hybrid Mileage

May 27, 2014 by · Leave a Comment 

Toyota City, Japan – Toyota is using one of the hardest materials in nature after diamonds to develop a semiconductor chip it hopes will improve the fuel efficiency of its hybrids, such as the Prius, by as much at 10 percent. The company and its partners announced today that they have developed a silicon carbide (SiC) power semiconductor for use in automotive power control units. Toyota plans to begin test-driving vehicles with the technology on public roads in Japan within a year.

Toyota Develops ‘Diamond-like’ Computer Chips to Boost Hybrid Mileage

May 20, 2014 by · Leave a Comment 

Toyota City, Japan – Toyota is using one of the hardest materials in nature after diamonds to develop a semiconductor chip it hopes will improve the fuel efficiency of its hybrids, such as the Prius, by as much at 10 percent. The company and its partners announced today that they have developed a silicon carbide (SiC) power semiconductor for use in automotive power control units. Toyota plans to begin test-driving vehicles with the technology on public roads in Japan within a year.

The Manufacturing Institute to Honor Toyota’s Millie Marshall, Susan Elkington

January 8, 2014 by · Leave a Comment 

ERLANGER, Ky. (Jan. 6, 2014)

Toyota FV2 Concept is a single-seat mood ring for the road

Toyota FV2 Concept is a single-seat mood ring for the road

November 21, 2013 by · Leave a Comment 

Filed under: Concept Cars , Coupe , Tokyo Motor Show , Toyota , Design/Style Of all the vehicles Toyota brought to the Tokyo Motor Show , the FV2 might be the most creative. The minimalist single-seat concept is a glimpse at Toyota’s idea of a “fun to drive” vehicle in the future. The FV2 is essentially a pod with a diamond-shaped wheel array (what powers said wheels has not been disclosed), and Toyota says that the technology of the vehicle allows it to gauge the driver’s mood and suggest possible destinations. The interaction between driver and vehicle is also displayed in an augmented reality screen on the windshield, and the car can also act as a mood ring of sorts with exterior colors and patterns that can change based on the driver’s mood. We can just see it now: “Don’t mess with Jim today, his car is red.” Scroll down for a brief press release on the FV2. Continue reading Toyota FV2 Concept is a single-seat mood ring for the road Toyota FV2 Concept is a single-seat mood ring for the road originally appeared on Autoblog on Wed, 20 Nov 2013 14:40:00 EST. Please see our terms for use of feeds . Permalink

Toyota Advises Congress on Connected-Car Future Technology

November 17, 2013 by · Leave a Comment 

WASHINGTON, D.C. (Nov. 13, 2013)

Toyota develops new pre-collision system with steering assist

Toyota develops new pre-collision system with steering assist

October 14, 2013 by · Leave a Comment 

Filed under: Safety , Technology , Lexus , Toyota A number of automakers are working on developing fully autonomous cars , but it looks like the groundwork for such technologies will likely show up first as semi-autonomous systems for both safety and convenience. Following recent announcements from Nissan and Ford in this area, Toyota has now released information for some of its advanced semi-autonomous technologies that could be offered in production cars over the next few years. On the safety front, Toyota’s new pre-collision system with pedestrian-avoidance steering assist is aimed at protecting the folks who aren’t in the car. This system combines visual and audible alerts with automatic brake assist and automatic steering. If warnings don’t get the driver to slow down, the brake assist kicks in if a collision is very likely, but if that is still not able to avoid the impending collision (and if there is enough room to do so), the car can automatically steer itself around the pedestrian. This sounds most beneficial for last-second dangers such as a person accidently stepping out into the road in front of a car. Toyota hopes to have this technology available to customers by 2015. The Japanese automaker is also testing a suite of technologies called Automated Highway Driving Assist (AHDA). The key part of this is a new adaptive cruise control system that uses vehicle-to-vehicle (V2V) communications rather than a radar-based system. This cooperative-adaptive cruise control allows vehicles to communicate their acceleration and deceleration data with other cars, which Toyota says this helps to improve fuel efficiency and traffic flow.

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