Status Update: Lexus Races Ahead with First Facebook Timeline-Inspired App

February 2, 2012 by · Leave a Comment 

TORRANCE, Calif. (Feb. 2, 2012) — In anticipation of Facebook’s expected launch of Timeline for brands, Lexus unveiled a new Timeline-inspired Facebook app today at apps.facebook.com/pointsofnoreturn-tm/ that allows the automaker to connect with its fans on a more personal level. The Points of No Return application focuses on the all-new 2013 Lexus GS (arriving in showrooms February 2012), highlighting milestones in the creation and history of the model, as well as other groundbreaking moments in social media, technology and design.

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