Filed under: Plants/Manufacturing , Toyota Over the past two years, Toyota has invested more than $2 billion at its North American production facilities, and it apparently doesn’t plan on stopping there. To keep up with recent strong sales, Toyota is investing an additional $200 million at its engine plants in the Southern US to increase production capacity of its V6 engines. The bulk of this money ($150 million) will go to expand Toyota’s engine plant in Huntsville, AL, which is currently responsible for supplying engines – four-cylinder, V6 and V8 – to eight of Toyota’s 12 domestically produced vehicles. That includes the best-selling Toyota Camry (shown above). Toyota didn’t say exactly what improvements are being made to the plant, but this follows last year’s $80 million investment in the plant that is set to be completed by next year raising the engine capacity to 750,000 annual units including 362,000 V6s. The remaining $50 million will go to the casting plants of Toyota-owned Bodine Aluminum in Missouri and Tennessee, which supply engine blocks and cylinder heads to the Huntsville engine plant as well as others in Kentucky and West Virginia. Scroll down below for the official press release. Continue reading Toyota investing $200M in Southern manufacturing Toyota investing $200M in Southern manufacturing originally appeared on Autoblog on Sun, 23 Jun 2013 09:00:00 EST. Please see our terms for use of feeds . Permalink
TORRANCE, Calif., June 19, 2013 — The Toyota Camry, America’s top-selling car for the past 11 years, is ranked the number one midsize car in the 2013 J.D. Power Initial Quality Survey.
Filed under: Videos , Toyota There are vehicles that, fair or not, will forever be associated with jerky drivers . But as this very recent footage from an in-car camera shows, even the most mundane of sedans can be piloted by an ass. In this video, the driver of one very beige Toyota Camry is driving like a person choked with rage. Though we don’t see which (if any) actions by our camera car might have lead up to the tirade, we do see the Camry driver swerving from lane to lane, in multiple attempts to get in front of and brake check the couple in the recording. According to the text associated with the YouTube video, the offending incident took place last week, on a section of I-880 near Fremont, CA. The uploader has gone so far as to include the date, time and license plate number of the Camry driver, in hopes, we guess, that some kind of legal action can be taken against him. Take a closer look for yourself in the video below . Continue reading Watch a Camry driver in full road rage Watch a Camry driver in full road rage originally appeared on Autoblog on Mon, 29 Apr 2013 18:58:00 EST. Please see our terms for use of feeds . Permalink
Filed under: Car Buying , Sedan , Toyota Toyota may be set to lose share the midsize sedan market. While speaking with Automotive News , Toyota North America CEO Jim Lentz said that if his company kept pace with the current swell in the market for family four doors, Toyota would need to sell around 500,000 Camry models. “I’m not sure we can do much more than 400 [thousand] today,” Lentz said. But that doesn’t mean Camry sales are shrinking – on the contrary, Lentz thinks Toyota will likely sell more Camry units in 2013 than it did in 2012, it’s just that the company isn’t keeping pace with segment’s current explosion in popularity. Industry wide, midsized sedan sales have increased by 20 percent. “Are we going to lose [Camry] share? Probably so,” Lentz said, “but we will continue to grow in raw volume.” Toyota sold 404,886 Camry units last year, and the company just revised its 2013 sales objective from 2.18 million units earlier this year to 2.2-million plus units, so while things are looking up for the brand and Camry sales may be on the rise, Toyota may not have the muscle to keep up its share in the sedan segment. Whether that’s because of a production bottleneck or a predicted sales ceiling isn’t clear. We’ve got a call in and will update this news item if/when we learn more. Toyota sees Camry share loss despite predicting increasing sales originally appeared on Autoblog on Tue, 02 Apr 2013 11:29:00 EST.
Filed under: Motorsports , Etc. , Marketing/Advertising , Videos , Toyota , Racing The start of the 2013 NASCAR Sprint Cup season is just six weeks away, and the contenders are beginning to get dressed up for the battle. Joe Gibbs Racing TV shows how that’s done with a time-lapse video of Kyle Busch’s No. 18 Toyota Camry getting its bright, tailored suit of logos headed by sponsor M&Ms. Of note, the base racecar is already wrapped to look like a Camry in matte black, and we raised at least one eyebrow watching how the puzzle pieces of the top wrap get put together over the bodywork. See for yourself in the video below . Continue reading Watching Kyle Busch’s NASCAR racer get its game face on is a wrapper’s delight Watching Kyle Busch’s NASCAR racer get its game face on is a wrapper’s delight originally appeared on Autoblog on Wed, 02 Jan 2013 16:58:00 EST. Please see our terms for use of feeds . Permalink
Filed under: Sedan , Safety , Videos , Toyota , Volkswagen Crash tests continue to get ever tougher, and the new “small overlap” test from the Insurance Institute For Highway Safety is giving engineers fits. The new procedure, launched in August , subjects just 25 percent of a vehicle’s front end to an impact at 40 miles per hour, and it’s proven to be a lot tougher to ace than the institute’s old 40-percent overlap test, which is also still in use. The test is designed to simulate impact with a pole, tree or an offset other vehicle – all common crash scenarios. In its initial round of tests, the IIHS found just three of 11 midsize luxury and near-premium cars up to the job of earning acceptable or good ratings. In this latest go around, the IIHS subjected 18 midsize family sedans to the test, with two earning good ratings, 11 earning acceptable scores, three netting marginal and two suffering poor marks. Of those tested, the Honda Accord and Suzuki Kizashi earned top marks. Interestingly enough, the IIHS has gone out of its way to highlight the poor performances by the Toyota automobiles it tested. The Camry and Prius V were both called out for poor performances in the small overlap, deeming them “the worst performers of the midsize group.” This, despite the fact that both models were new for 2012. Interestingly, both vehicles previously earned Top Safety Pick status, showing just how tough the new small overlap test really is. IIHS also called out the 2013 Volkswagen Jetta for a poor performance, noting that its driver airbag module actually detached from the steering column during the crash test.
Filed under: Technology , Toyota Aside from its hybrid technology, Toyota has fallen behind the competition in terms of vehicle powertrains which could leave popular cars like the Toyota Camry and Toyota RAV4 lagging behind the competition. While most of its rivals have started using gasoline direct injection , turbochargers and some have moved to Continuously Variable Transmissions (CVT) to balance performance and fuel economy, many Toyota models are still using underpowered engines and outdated transmission technology. According to a report in Autoweek , Toyota is finally going to start dabbling in all of these technologies over the next couple years. In the States, Toyota only currently uses direct injection on the Scion FR-S , Lexus GS and Lexus LS , but AW says it will be introducing two new GDI engines over the next two years: a 2.5-liter Atkinson cycle engine for its hybrids next year and a sportier 2.0-liter turbocharged mill a year later. It sounds like Toyota is also looking to convert its AR family engines to direct injection as early as next year for use in cars like the Venza and Lexus RX , but it won’t be used on the Prius due to higher cost that would likely only return an “incremental benefit.” The 2.0-liter turbo engine would be a derivative of the 2.5-liter AR engine, but there is no word as to what models this would go into. Based on the success of the Ford EcoBoost engines, we’d have to guess at least the Camry, RAV4 and Highlander . Toyota’s transmission lineup will also get some much-needed updating with wider-spread use of CVTs and six- and eight-speed transmissions for its bigger cars. Toyota is one of the few remaining automakers still using a four-speed automatic on its small cars, and this is rumored to be ending with the next-generation Corolla receiving a new CVT. Toyota planning 2.0T, more CVTs among other powertrain developments originally appeared on Autoblog on Tue, 02 Oct 2012 16:31:00 EST. Please see our terms for use of feeds .
TORRANCE, Calif., (Sept. 13, 2012) — Kyle Busch—whose 104 career wins across all three of its top series make him one of NASCAR’s top drivers in terms of diversity—is now hoping to head to the winner’s circle in a different kind of race: the Toyota Racing Dream Build Challenge ( www.ToyotaRacingDreamBuild.com ). Busch—one of four racing stand-outs pitted against each other in the vehicle-modification build competition—is diving into a 2012 Toyota Camry SE and remaking it into the “Rowdy Edition” Camry, named for Busch’s nickname on the racing circuit, “Rowdy.”
Filed under: Car Buying , Budget , Sedan , Technology , Ford , Toyota , Design/Style As 2013 Ford Fusions begin rolling into dealerships, Ford can say that it has finally created the mythical Toyota Camry fighter. It’s something we’ve heard again and again from Detroit’s carmakers, always poised but never able to deliver a midsize sedan that will outsell the venerable Camry. This time, however, Ford may have a case. Offering five powertrains, including a 47 mpg gas-electric hybrid, a powerful 2-liter model, all wrapped in a sexy exterior, the Fusion makes a strong case that it deserves a spot at the top of America’s most cutthroat segment. But numbers don’t lie. Last year, Ford sold 248,000 Fusions. This year, sales are up 7.7 percent through August at 181,000 cars, making the Fusion Detroit’s top selling midsize car in America. But it’s not even close to the top selling midsize car in the U.S., it’s not even the third best selling midsize sedan. The Camry is on a big rebound. It has sold 280,000 cars this year alone, and sales are up 37 percent.
Filed under: Marketing/Advertising , Toyota There’s more movement in the world of marketing: while Lincoln gets on with its ” Reimagined ” campaign, Toyota has announced a new ad slogan, “Let’s Go Places.” Time will tell where it slots into the brand’s history of taglines, from the rather anonymous end where “Moving Forward” (the phrase it replaces) and “See how much car your money can buy” lives, to the more memorable “I love what you do for me!” and classic “Oh, what a feeling!” slogans. Toyota engaged in “extensive research and collaboration” with five advertising partners and a research firm to come up with it, so don’t mistake the tagline’s brevity for back-of-a-napkin hunch. For a peek into its deeper meanings, including the obligatory nods to “optimism” and “exciting innovation” and “enriching lives” and being “aspirational,” there’s a press release with all the answers below. Continue reading Toyota debuts ‘Let’s Go Places’ tagline Toyota debuts ‘Let’s Go Places’ tagline originally appeared on Autoblog on Thu, 13 Sep 2012 11:30:00 EST. Please see our terms for use of feeds . Permalink