Vice chronicles Okinawa’s illegal street racing scene

Vice chronicles Okinawa’s illegal street racing scene

March 11, 2014 by · Leave a Comment 

Filed under: Motorsports , Performance , Videos , Lexus , Toyota , Racing We all know that street racing is dangerous, and that motorsports are best left on the track or drag strip. However, that doesn’t mean that there still isn’t some outlaw allure among enthusiasts of racing on public roads. In this video, Vice Japan profiles Eikichi Nagayoshi of Japan’s island of Okinawa. He is a used car dealer by day and an illegal racer by night. Nagayoshi has a deep love for his highly customized Toyota Aristo (better known to us as a first-generation Lexus GS ) that he claims produces over 1,000 horsepower and has hit 205 miles per hour. He races his car both on drag strips and in drifting competitions, but says that he often has to ship the car to mainland Japan to compete. In the absence of those opportunities, he sometimes gathers friends and takes the racing to the public roads. While we’re not down with street racing, this Vice video is an intriguing personality piece, as well as a look into Japan’s fabled underground racing scene. Scroll down to check out the video, but make sure you have the “CC” button clicked, because several portions are subtitled. Continue reading Vice chronicles Okinawa’s illegal street racing scene Vice chronicles Okinawa’s illegal street racing scene originally appeared on Autoblog on Mon, 10 Mar 2014 12:45:00 EST.

2014 Toyota Aygo marks the spot [w/video]

2014 Toyota Aygo marks the spot [w/video]

March 5, 2014 by · Leave a Comment 

Filed under: Budget , Geneva Motor Show , Videos , Hatchback , Toyota Following the leaked pictures we showed you yesterday, we have the full battery of images and info of the all-new Toyota Aygo , in addition to our gallery of live photos from the floor of the Geneva Motor Show . Like its cousins from Peugeot and Citro

Auto Ad of the Year Award finalists announced [w/video]

December 22, 2013 by · Leave a Comment 

Filed under: Marketing/Advertising , Videos , Audi , BMW , Dodge , Honda , Hyundai , Land Rover , Smart , Toyota , Volkswagen , Celebrities , Humor , Fiat Finalists for the 2013 Automobile Advertising of the Year awards have been picked, and Ron Burgundy from Anchorman 2 with the 2014 Dodge Durango is one of them. So is the underside of a cat (it’s more interesting than it sounds), which is seen through a Kia Optima panoramic sunroof. There are 15 other entertaining advertisements to be watched and looked at, ranging from the “Hands” and “Illusions” spots from Honda to a Land Rover commercial that doesn’t feature a single one of its vehicles. And motorsports geeks are sure to love Honda’s auditory and visual recreation of Ayrton Senna’s Formula One lap record at Suzuka during qualifying in 1989. We’ve included the press release and all of the videos for the ad campaigns below for your enjoyment, which are divided into four categories: Broadcast TV, Online Videos, Interactive, and Experiential Advertising. To see the three Print/Outdoor category finalists, head over to the gallery . The winners will be presented at the Detroit Auto Show next month. Continue reading Auto Ad of the Year Award finalists announced [w/video] Auto Ad of the Year Award finalists announced [w/video] originally appeared on Autoblog on Sun, 22 Dec 2013 12:40:00 EST. Please see our terms for use of feeds . Permalink

Toyota MR2 shows why we still love the 1990s

November 28, 2013 by · Leave a Comment 

Filed under: Classics , Coupe , Performance , Videos , Toyota Was there a better time for Japanese performance than the 1980s and 1990s? It seems like looking back, Japan was on a roll, producing cars that were affordable, economical, reliable, fast and lightweight. And while all the attention is – thanks to a certain film series – focused on cars like Toyota Supra and Mazda RX-7 , there is a lesser-known model that’s establishing its own enduring legacy without the help of Paul Walker and Vin Diesel . The MR2 , affectionately known as the “Mister Two” to fanboys, first arrived in 1984 as a lightweight, mid-engined sports car that proceeded to eat the lunch of the Pontiac Fiero in terms of performance. That car was replaced in 1989 with the more familiar, rounded-out MR2, which is the subject of this latest video from the team at Petrolicious . The video takes a look at a group of MR2 drivers, and attempts to explain what it is about the car that is destined to make it a future classic. Scroll down to see Petrolicious examine the MR2 Connection. Continue reading Toyota MR2 shows why we still love the 1990s Toyota MR2 shows why we still love the 1990s originally appeared on Autoblog on Wed, 27 Nov 2013 20:02:00 EST. Please see our terms for use of feeds . Permalink

Toyota Harrier gets a whale of a facelift [w/video]

Toyota Harrier gets a whale of a facelift [w/video]

November 21, 2013 by · Leave a Comment 

Filed under: Japan , Videos , Tokyo Motor Show , Crossover , Toyota , Design/Style , Luxury Historically, the Toyota Harrier has been a doppelg

Toyota gives a free RAV4 to 50-millionth customer [w/video]

Toyota gives a free RAV4 to 50-millionth customer [w/video]

August 30, 2013 by · Leave a Comment 

Filed under: Car Buying , Videos , Crossover , Toyota Not surprisingly, the 50-millionth Toyota product sold in the US was a Camry , but Toyota had a big surprise in store for Michael Dee, the buyer of said milestone vehicle. Toyota group vice president Bill Fay showed up at Dee’s house to not only personally thank him for the purchase, but also completely paid off that brand new Camry, presenting the owner with a clear title. But that wasn’t all. As you can tell from the image above, Fay had one more trick up his sleeve. The group VP brought along a brand new 2013 Toyota RAV4 , which was also presented to Dee in appreciation. The best part is that Dee’s genuine amazement was all caught on video, which is posted below . Continue reading Toyota gives a free RAV4 to 50-millionth customer [w/video] Toyota gives a free RAV4 to 50-millionth customer [w/video] originally appeared on Autoblog on Thu, 29 Aug 2013 14:00:00 EST. Please see our terms for use of feeds . Permalink

Toyota releases its Le Mans recap, ‘The Ultimate Endurance Race’

Toyota releases its Le Mans recap, ‘The Ultimate Endurance Race’

August 29, 2013 by · Leave a Comment 

Filed under: Motorsports , Videos , Toyota , Racing Two weeks ago, Audi released its short video about this years 24 Hours of Le Mans , and now Toyota has put the experience into its own words and pictures. Called The Ultimate Endurance Race , the clip and accompanying press release focus on how hybrid power helped Toyota claim second and fourth places with the TS030 Hybrid in just its second year competing at Le Mans. There are some brief scenes of the battles had this year, like when Lucas di Grassi in the Toyota almost kissed Allan McNish in the Audi above, but the best part might be when Toyota promises it will be back. Next year, it’s gonna be good. You’ll find the relevant words and the images just below . Continue reading Toyota releases its Le Mans recap, ‘The Ultimate Endurance Race’ Toyota releases its Le Mans recap, ‘The Ultimate Endurance Race’ originally appeared on Autoblog on Wed, 28 Aug 2013 12:33:00 EST. Please see our terms for use of feeds . Permalink

Toyota Tacoma helps stand up to your girlfriend, mimes, magicians and the Grim Reaper

Toyota Tacoma helps stand up to your girlfriend, mimes, magicians and the Grim Reaper

August 27, 2013 by · Leave a Comment 

Filed under: Truck , Marketing/Advertising , Videos , Toyota , Humor It takes a lot to get a product noticed in today’s fast-paced world, but one avenue that’s always seemed to grab the eyeballs of consumers has been humor. Toyota knows this rule well, and has put together a quartet of spots called “Tacoma Wins,” in which the midsize pickup’s features and specifications best a number of seemingly worthy competitors. Whether it be sobbing girlfriends, a circus magician, a grim reaper or the scariest thing of all, a mime, the Tacoma looks well equipped to deal with it. Take a look below for all four of Toyota’s newest spots. Continue reading Toyota Tacoma helps stand up to your girlfriend, mimes, magicians and the Grim Reaper Toyota Tacoma helps stand up to your girlfriend, mimes, magicians and the Grim Reaper originally appeared on Autoblog on Mon, 26 Aug 2013 19:59:00 EST. Please see our terms for use of feeds . Permalink

Toyota builds world’s first ‘outdoor website’ for RAV4 promo

Toyota builds world’s first ‘outdoor website’ for RAV4 promo

August 9, 2013 by · Leave a Comment 

Filed under: Marketing/Advertising , Videos , Toyota This whole thing started with the premise that Toyota’s target RAV4 buyers are people who spend their time cycling, hiking, and generally not in front of computer screens. These people are therefore not able to benefit from the full website experience that Toyota has built for the RAV4. We should clarify that the video below is for Toyota South Africa , and maybe RAV4 buyers there really are the disgustingly outdoorsy ideal that us bacon-eaters are not living up to. Toyota’s agency partner, Hello Computer , set up a 1.8-kilometer track at a cycle park that replicated sections of the automaker’s website with real physical displays and interactive feedback. Riders were asked to leave their mouses and hit the trail on a mountain bike to experience the RAV4 Outdoor Website and learn about the vehicle. That seems like a lot of effort for something that’s available on the smartphones of these hyper-active people who aren’t in front of computers, but hooray for creatively conquering a problem that didn’t exist. Hey, let’s not be complete wet blankets – maybe some of the cyclists that ran the Toyota gauntlet got a RAV4 for their to- and fro-ing after the experience. Check out the video of the outdoor website below . Continue reading Toyota builds world’s first ‘outdoor website’ for RAV4 promo Toyota builds world’s first ‘outdoor website’ for RAV4 promo originally appeared on Autoblog on Thu, 08 Aug 2013 15:01:00 EST. Please see our terms for use of feeds .

Toyota Prius owners targeted by tire-slashing VA vandal

Toyota Prius owners targeted by tire-slashing VA vandal

July 24, 2013 by · Leave a Comment 

Filed under: Hybrid , Videos , Toyota Toyota Prius owners aren’t bad folks. With a few exceptions , they’re just normal people who appreciate the comfortable, high-mileage hybrid. Someone in Arlington, Virginia doesn’t see it that way, though, as 14 examples (and one Smart ) had at least one tire slashed last Sunday night. The serial tire-slasher didn’t swipe any items from the vehicles, but he or she has left owners with substantial bills and sour dispositions. According to a report from ABC affiliate WJLA , some citizens are considering the matter a hate crime. Despite the targeting of Toyota hybrids and the acquisition of one fingerprint, police have been unable to make any arrests, as the slasher has targeted vehicles across the county. Take a look at the local news report from WJLA below . Continue reading Toyota Prius owners targeted by tire-slashing VA vandal Toyota Prius owners targeted by tire-slashing VA vandal originally appeared on Autoblog on Wed, 24 Jul 2013 12:30:00 EST. Please see our terms for use of feeds . Permalink

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